Career Center

Department: Communication

Classification: SL-3

Budget Title: Staff Assistant

Duties:

• Create photo and video content that is compelling, engaging to audiences and in alignment with the University's brand positioning and strategic planning.
• Help manage day-to-day publications for institutional accounts on Instagram, TikTok, YouTube,
  Facebook, Twitter, Linkedin and other platforms as assigned, including by creating and/or
  selecting photo, video and other media content, writing copy and embedding links in posts.
• Assist in developing and executing platform-specific and audience-specific social media
  strategies, including organic (unpaid) content strategies and ad (paid) content strategies, to
  reach our audiences and increase our presence and networks on varied platforms.
• Assist in gathering and creating media assets for posts, including through campus photography and videography.
• Participate in strategy meetings and content
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  About SUNY New Paltz

  The State University of New York at New Paltz is a highly selective, public college that is recognized regionally for the strength of its academic programs. It is located in the beautiful Hudson River Valley with easy access to New York City and other nearby recreational and cultural amenities. New Paltz recognizes the unique skills, perspective, talents and passion that each employee contributes to its learning community. To work here is to accept an invitation to participate in the growth and development of all campus members--students, faculty and staff. The College's commitment to inclusive excellence is an important part of our mission of public education and our culture. New Paltz continues to work on building a community that supports freedom, mutual respect, and civility. We seek others who support these values of diversity and inclusiveness and candidates of all diverse backgrounds who wish to participate in our cultural aspirations are welcome and encouraged to apply. The State University of New York at New Paltz is an AA/EOE/ADA employer.

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