Position Overview

Reporting to the Manager of Engagement and Alumni Relations, the Marketing and Communications Manager is responsible for the College of Arts and Sciences advancement constituent (alumni, donors, corporate partners, volunteers, and friends) marketing and communications. This role involves developing, overseeing, and implementing strategic advancement communications, including both digital and print strategies. The Marketing and Communications Manager will maintain collaborative relationships with university and college counterparts to ensure coordinated efforts and cost efficiency. They will work closely with college marketing and communications, advancement marketing and communications, and university marketing and communications.

In collaboration with senior leadership, the Marketing and Communications Manager will elevate the Colleges brand identity as a destination for philanthropy, engagement, and volunteerism. Partnering with internal stakeholders (advancement leadership team, advancement colleagues, department and college leadership, college marcom colleagues, faculty, staff, and students) they will enhance storytelling to engage external constituents in the work of advancement. The Marketing and Communications Manager will identify and create impact stories from donor and constituent engagement to retain and grow the audience, and build strategies to increase engagement through stakeholders' time, talent, and treasure.

Effective communication with diverse audiences is essential. The Marketing and Communications Manager will create persuasive, advancement-centered content, including campaign messaging, talking points, scripts, invitations, and emails. They will also develop high-quality proposals for major gift donors, collateral for the cultivation of prospects, and donor impact reports. Additionally, they will assist in maintaining advancements digital presence on existing platforms, ensuring content is current and engaging and establish an advancement social media strategy. In partnership with the engagement team, they will assist in promoting alumni and donor engagement through effective, and timely communication strategies.

The ideal candidate will have the ability to create, test, and pivot based on data-driven insights and a proven ability to deliver projects that achieve strategic objectives. The ability to work collaboratively with diverse teams and stakeholders, in a high pace environment, is also essential. This position offers an exciting opportunity to play a crucial role in advancing the College of Arts and Science mission and engaging with a vibrant community of alumni, donors, and partners.

All members of Advancement are part of creating an inclusive culture that inspires an exceptionally diverse and talented team and are measured on their adherence to the following core competencies: Leadership, Continuous Improvement, teamwork and Collaboration, and Communication/Interpersonal Effectiveness as well as The Ohio State Universitys Shared Values which include Excellence and Impact, Diversity and Innovation, Inclusion and Equity, Care and Compassion, and Integrity and Respect.

Department Overview

The College of Arts and Sciences is Ohio State's laboratory for discovery and creativity. By bringing together ideas and disciplines to create bold, new connections, weempower people and their potential, envision the unimagined, advance innovations and solve unrelenting problems at a scale few others can match. We have 38 academic departments and schools, 20+ centers, 80+ majors, 17,453 undergraduate and 2,285 graduate students, and 220,000 living alumni.

Duties and Responsibilities

60% Establishes and implements the College of Arts and Sciences Office of Advancement marketing and communications strategy under the strategic direction of the advancement leadership team. Elevates the college's brand recognition through effective messaging that promotes constituent engagement and philanthropy. Develops and implements strategies that showcase the important work of the college and the impact of philanthropy. Facilitates and maintains relationships with both the college and advancement marketing and communications teams to ensure goal alignment and consistency. Utilizes existing university resources such as branding guidelines and digital platforms to maintain a cohesive brand identity and leverage established networks. Employs data-driven decision-making by analyzing audience engagement and campaign performance to ensure that the college's strategies are informed by insights and aligned with the university's overall objectives.

40% Works with internal stakeholders across the college, including marketing and communications, academic departments and programs, and the deans office. Identifies impact stories and creates persuasive, advancement-centered content. Develops high-quality proposals for major gift donors, collateral for the cultivation of prospects, and donor impact reports. Maintains advancements digital presence on existing platforms, ensuring content is current and engaging. Coordinates the production of marketing materials and social media posts. Assists in promoting alumni and donor engagement through effective, and timely communication strategies. Other duties as assigned.

Required Qualifications

• Bachelors degree or equivalent education and experience

• 4 years or experience in brand, marketing, and communications strategic planning and implementation across platforms and mediums.

Desired Qualifications (We are dedicated to building a diverse and inclusive workplace and encourage you to apply even if your experience does not align perfectly)

• Experience in strategic communication and marketing, specifically to advancement constituents.

• Knowledge and familiarity with liberal arts education.

• Comprehensive multimedia skill set that includes photo/video editing, digital content creation/graphic.

The Office of Advancement is committed to providing tools and resources for you to learn our business, proprietary databases, university-specific processes, and advancement practices.

Commitment to Inclusion

The Office of Advancement is committed to active allyship in addressing and dismantling the inequities created by systemic racism and implicit, long-held bias. We pledge to act with kindness, respect, and integrity at all times; trust ourselves and our colleagues and empower their whole identities; and hear and see our colleagues ideas, voices, and perspectives, acknowledging that we are better together.

You Need to Know

Aside from the unparalleled benefits of working for The Ohio State University and working in the diverse, smart, enjoyable, and growing city of Columbus, Ohio, this opportunity will provide exceptional rewards that arise from working for an institution doing worldwide life-changing teaching and research. Learn more here: https://hr.osu.edu/careers/.

In accordance with the Disaster Preparedness and University State of Emergency Policy 6.17 this position has been designated as a standby position.

To learn more about the Office of Advancement, please visit advancement.osu.edu.

The budget for this position is up to $74,000. The offer for this position will be based on internal equity and the candidate's qualifications.

Function: Marketing and Communications

Sub-function: Marketing and Communications

Career Band: Individual Contributor Specialized

Career Level: S3

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About The Ohio State University

The Ohio State University is a dynamic community of diverse resources, where opportunity thrives and where individuals transform themselves and the world. Founded in 1870, Ohio State is a world-class public research university and the leading comprehensive teaching and research institution in the state of Ohio. With more than 63,000 students (including 57,000 in Columbus), the Wexner Medical Center, 14 colleges, 80 centers and 175 majors, the university offers its students tremendous breadth and depth of opportunity in the liberal arts, the sciences and the professions.

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