Reporting to the Director of Content, the Associate Director of Communications and Marketing position requires a dynamic and creative individual with excellent writing, communication, and organizational skills. This person will play a crucial role in developing and executing strategic communication and marketing initiatives to enhance the brand presence and reputation of the Tepper School of Business. The role necessitates an outstanding storyteller who can write compelling stories, news releases, speeches, feature articles, newsletters, magazine articles, presentations, and other written materials to promote and elevate the Tepper School. This individual will help strengthen connections through internal and external communications with faculty, staff, students, alumni, the dean's office, and the broader Tepper School community. Additionally, the person in this role should possess the ability to effectively utilize opportunities to showcase the Tepper School's research, programs, and initiatives in the news media and other communication channels.

Core responsibilities include:

• Exceptional Writing Skills: Demonstrated ability to produce clear, compelling, and persuasive written content across various formats and platforms. This includes creating compelling stories, proficient in editing and writing press releases, speeches, feature articles, scripts, newsletters, magazine articles, and presentations, with exceptional proofreading and editing skills aligned with AP style guidelines.
• Content Creation: Proactively create high-quality content for various platforms, such as websites, social media, press releases, newsletters, and marketing materials. Responsible for developing content for E-newsletter (Tepper Times), The Piper, and Tepperspectives, etc.
• Versatile Writing: Skilled in creating customized content for both internal and external audiences, ensuring clear and engaging communication across all channels.
• Executive Communications: Proficient in crafting high-level communications for the dean, including drafting and contextualizing speeches, email messages, social media content, presentations, and reports to accurately represent the voice of the Tepper School dean's office.
• Media Relations: Experienced in building and maintaining relationships with the media, handling press inquiries, pitching stories to local, state, and national news outlets, and coordinating coverage to increase visibility. Serves as a liaison with campus relations officers.
• Public Relations Guidance: Develop content and provide guidance to highlight faculty, staff, alumni, and students in developing and crafting stories to promote the Tepper School.
• Strategic Planning: Collaborate with the Director of Content to develop and implement comprehensive communication and marketing strategies aligned with the Tepper School's goals and objectives.
• Brand Management: Work with the Director of Content to develop and maintain the school's brand identity, ensuring consistency across all communication channels
• Digital Marketing: Develop and execute digital marketing campaigns, including SEO/SEM, email marketing, social media, and online advertising.
• Research Simplification: Ability to simplify complex research material into clear, concise, and engaging content for faculty and diverse audiences.
• Digital Analytics: Collaborate with the digital analytics team to gather and analyze data related to internal communications, evaluate their effectiveness, identify areas for improvement, report findings, and implement data-driven strategies.
• Crisis Communications: Serve as a backup to the Director of Content in crisis communication situations.
• Event Management: Plan and execute company events, conferences, and promotional activities to engage stakeholders and promote the brand.

Flexibility, excellence, and passion are vital qualities within the Tepper School of Business. Inclusion, collaboration and cultural sensitivity are valued competencies at CMU. Therefore, we are in search of a team member who is able to effectively interact with a varied population of internal and external partners at a high level of integrity. We are looking for someone who shares our values and who will support the mission of the university through their work.

You should demonstrate:

• Ability to manage multiple, time-sensitive projects and adapt to changing deadlines with integrity.
• Strong writing and editorial skills, including experience with AP Style.
• Knowledge and understanding of digital marketing strategies and tools.
• Strong interpersonal and communication skills.
• Proficiency in marketing analytics and reporting.
• Proven editorial responsibilities for magazines and newsletters.
• Thorough knowledge of best practices and successful social media campaigns.
• Ability to provide photography support, conduct video shoots, and organize press events.
  

Qualifications:

• Education: Bachelor's degree in communications, journalism, marketing, public relations, or a related field.
• Experience: Minimum of 5-10 years of experience in communications and marketing, with experience developing and implementing exceptional communication programs that engage, align, and inspire. At least 3 years in a leadership role.
• Excellent written and verbal communication skills.
• Experience in media relations, public relations, and crisis communication.
• Experience in scripting and writing communications for C-level executives.

Requirements:

• Successful background check

Joining the CMU team opens the door to an array of exceptional benefits available to eligible employees.

Those employees who are benefits eligible have the opportunity to experience the full spectrum of advantages from comprehensive medical, prescription, dental, and vision insurance to an enticing retirement savings program offering a generous employer contribution. You can also unlock your potential with tuition benefits and take well-deserved breaks with ample paid time off and observed holidays. Finally, rest easy knowing you are covered by life and accidental death and disability insurance.

Other perks include a free Pittsburgh Regional Transit bus pass, our Family Concierge Team to help navigate childcare needs, fitness center access, and so much more!

For a comprehensive overview of the benefits that may be awaiting you, explore our Benefits page.

At Carnegie Mellon, we value the whole package when extending offers of employment. Beyond just credentials, we consider the role and responsibilities, your invaluable work experience, and the knowledge gained through education and training. We acknowledge and appreciate your unique skills and the diverse perspective you bring. Your journey with us is about more than just a job; it's about finding the perfect fit for your professional growth and personal aspirations.

Are you interested in an exciting opportunity with an exceptional organization?! Apply today!

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