1. Serve as content lead for all digital strategy team projects, including handling writing tasks and content prep work for our websites and digital products. 2. Write engaging, web-friendly copy and seek opportunities to incorporate photos, videos, audio, and other dynamic content to amplify our storytelling.  3. Manage all content updates on the university's "front-door" website at Yale.edu, including planning and producing homepage features, handling regular content audits, and updating site areas as needed. 4. Monitor OPAC's websites for content quality assurance, flagging accessibility issues, and proofing copy as needed. 5. Perform content inventories and develop sitemaps outlining navigation and content buckets. 6. Work with the Director of Audience Insights to track and analyze usage patterns to help shape content strategy for new and existing websites. 7. Coordinate with Editorial and other teams within OPAC to ensure consistency in tone of voice and adherence to editorial style and standards. 8. Identify areas of opportunity on our current websites for rewrites and content enhancements on an ongoing basis and during redesign projects. 9. Advise colleagues and clients on content best practices, serving on redesign committees, presenting at meetings, and joining university working groups when relevant. 

Required Skill/ability 1:  Exceptional writing and editing skills with experience following AP Style or other editorial guidelines.

Required Skill/ability 2:  Demonstrated ability creating and managing content for websites, social media channels, or other digital products and channels with a basic understanding of HTML.

Required Skill/ability 3:  Excellent editorial judgment with a strong understanding of how audience needs and business goals inform content strategy.

Required Skill/ability 4:  Strong understanding of information architecture and accessibility principles.

Required Skill/ability 5:  Demonstrated ability tracking and synthesizing analytics data. Demonstrated ability working in Drupal or similar CMS. Demonstrated ability using Adobe Creative suite or similar software.

Preferred Education:  Expertise in SEO. Experience producing sitemaps and other content strategy and IA documentation. Experience working in a higher education or large nonprofit setting.

Work Week:  Standard (M-F equal number of hours per day)

Posting Position Title:  Content Producer and Strategist

University Job Title:  Content Producer and Strategist

Preferred Education, Experience and Skills:  Expertise in SEO. Experience producing sitemaps and other content strategy and IA documentation. Experience working in a higher education or large nonprofit setting.

Bachelor's degree and four years of relevant experience or an equivalent combination of education and experience. 

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