General Statement of JobThe Admissions Communications and Marketing Coordinator oversees and manages all communications with prospective and new students through the entire admission funnel via multiple communication platforms; primarily through the TargetX Constituent Relationship Management (CRM) software. Serves as the lead Campaign Manager for TargetX. Also, creates and updates admissions web pages, manages all admissions social media platforms. Primary liaison between admission and University Relations and Marketing (URM) and maintains a master communication plan including publications, events, social media, email, text, etc.