Req No: 2022-13399 Category: Administrative/Clerical Type: Full-Time Contract Salary: DOE Close Date:
Overview Licensed to the Board of Trustees of San Diego State University, KPBS serves a countywide audience with news, information, cultural, entertainment, arts, and educational programming across multiple media platforms. The station exists to inform, enlighten, and entertain San Diego by presenting locally and nationally produced programming that is valued and worth supporting.
The Traffic Manager, under the direct supervision of the Interim Associate General Manager of Content, oversees the traffic department within KPBS. The traffic department is responsible for the scheduling and trafficking of all content on television, radio, and other non-broadcast platforms. The traffic department is central to the operations of several business activities within the organization including programming, marketing, development, corporate underwriting, and accounting. Traffic oversees the creation and maintenance of the broadcast logs for the television and radio program schedules; the logging and management of sales inventory, marketing and other promotional spot inventory; providing electronic program logs and other information to the stations' digital operations center; providing proof of performance reports to the sales and accounting departments; ensures the interactive department and audience services areas have access to the information required to populate the stations' website and to answer audience inquiries. The Traffic Manager directs funnels, instructs, troubleshoots, monitors, and coordinates the movement of all on-air content.
Responsibilities The following information is intended to be representative of the work performed by incumbents in this position and is not all-inclusive. The omission of a specific duty or responsibility will not preclude it from the position if the work is similar, related, or a logical extension of position responsibilities.
LOG MANAGEMENT & SUPERVISION
In conjunction with various KPBS departments, the Traffic Manager is responsible for coordinating the use of non-network airtime (break time) on KPBS TV and Radio, working with department heads and management to establish and communicate time use parameters and priorities in the logs. The Traffic Manager will direct the work of the traffic coordinators to successfully present high quality content streams to our customers using these agreed-to parameters.
The Traffic Manager will ensure that sponsorship spots are placed correctly and communicate any exceptions to the pertinent departments.
The Traffic Manager will continually monitor pertinent NPR & PBS communication channels and other internal and external sources of traffic advisories and information needed to create and administer accurate logs and databases.
The Traffic Manager will coordinate with the Programming Department on promotional strategy and suggest solutions to execute campaigns.
The Traffic Manager will stay up to date with the latest audience research to understand trends and affinities that assist with flow between programs and build more effective breaks.
DATABASE, SPOT and INVENTORY MANAGEMENT, REPORTS
The Traffic Manager is responsible for Protrack and Wide Orbit database management including but not limited to: marketing and promotional spot related data entry, management and reporting; program inventory management, communication, program booking needs and reporting; Corporate Development sales contracts and spot entry, coordination, and management and reporting for TV and Radio.
The Traffic Manager is also expected to understand and support KPBS media archive systems.
SUPERVISION
The Traffic Manager supervises and is responsible for the performance of the television traffic coordinator, radio traffic coordinator and part-time traffic assistants in their successful creation, administration, execution, and reconciliation of FCC compliant television channel logs (4) and radio logs (1) in accordance with FCC rules and station policies. Associated tasks include but are not limited to: Evaluation and establishment of quality control measures; collection, coordination, input and management of break and interstitial material; additions and updates to media IDs as well as associated feed and record schedules; program inventory management including program and timing updates and supporting the process of incoming locally produced content.
The Traffic Manager is responsible for the development and training needs of the KPBS traffic staff, assisting when needed, providing timely performance development discussion opportunities for traffic staff, approving time off requests and signing timesheets.
VENDOR LIAISON
The Traffic Manager serves a point-person and administrator of the Meyers/Protrack and Wide Orbit databases that are used to create TV and Radio logs and as such is expected to work proactively in the facilitation of software upgrades, seeking solutions to problems, and managing contracts and purchase orders.
The Traffic Manager also serves, in partnership with KPBS Engineering staff, as coordinator for PMM Joint Master Control (PMM JMC) services. Traffic Manager is the 24/7 primary KPBS contact, in coordination with TV programming staff, for PMM JMC staff communicating changes and addressing day-to-day needs and issues.
The Traffic Manager is expected to work proactively to identify and implement new technologies and software to enhance the use of data and/or flow of information within the station and oversee updates and implementation of new traffic-related technologies and software.
DEPARTMENT LIAISON
Traffic Manager is expected to act as a proactive liaison ensuring timely and productive interdepartmental communications and workflows to provide in-station customer service regarding traffic activities, pertinent technology information/updates and training opportunities.
Traffic Manager plays a critical role in maintaining effective, positive, and proactive interdepartmental working relationships especially with KPBS Engineering staff, TV and Radio, Master Control/Operations staff, the KPBS Corporate Development Team, the TV and Radio Programming Teams, and the KPBS On-Air Fundraising Team.
RELATED AND ASSORTED
The Traffic manager will oversee the traffic department budget and related business needs and financial paperwork.
The Traffic manager will work proactively to address technical and/or communication issues to ensure a high degree of quality control.
The Traffic Manager will work together with various KPBS technology departments to provide Traffic support in the area of emerging technology and digital program streams.
The Traffic Manager will have a comprehensive understanding of FCC Rules, Regulations and Expectations and assure that appropriate program announcements, flags, FCC, and station announcements are scheduled.
The Traffic Manager will lead and attend meetings as needed and required.
The Traffic Managers team writes copy for on-air crawls or announcements as assigned or required.
The Traffic Manager will provide back-up coverage to the Traffic Coordinators and Programming Departments as needed.
Other duties as assigned.
Qualifications Minimum Education & Experience
Bachelor's degree in relevant field or additional experience may be substituted for the required education on a year for year basis.
Four-years of related experience in a management or supervisory capacity
Preferred Qualifications
Ability to work with a great deal of autonomy while working effectively with and providing service to a variety of teams and departments within the station. This includes managing the department to achieve the stations strategic objectives while managing the intense detail requirements of the traffic function.
Ability to support and adopt policies and procedures that support the needs of all users of the system while maintaining the integrity of the data entered into the scheduling software.
Advanced level database knowledge of WideOrbit, Protrack or other similar scheduling software, as well as working knowledge of other ancillary systems that interface with the scheduling software such as ACT CRM, Quickbooks, and Trac Media.
ADDITIONAL APPLICANT INFORMATION:
The COVID-19 vaccine is required by the CSU for all SDSU Research Foundation employees as a condition of employment. Should you be offered a position, you will be required to provide proof of vaccination status. Individuals who obtain an approved medical or religious exemption on file will be required to complete regular COVID-19 testing
A background check (including a criminal records check) and Livescan (fingerprint) must be completed satisfactorily before any candidate can be offered a position with SDSU Research Foundation/KPBS
San Diego State University Research Foundation is an EEO/AA/Disability/Vets Employer
Founded in 1897, San Diego State University is a public institution of higher education located in southern California. SDSU is the oldest and largest university in San Diego and the third largest in the state. SDSU continues to gain recognition as a leader in higher education.
Join SDSU and make a difference through meaningful work that contributes to knowledge and provides rich opportunities for students. The dynamic synergy between SDSU and the San Diego region furthers SDSU's excellence and global impact. Every member of our team can proudly proclaim, "I Am SDSU."
In addition to SDSU, three not-for-profit auxiliary employers operate to provide services for the University. The SDSU Research Foundation furthers the educational, research and community service mission of SDSU. Aztec Shops provides a diverse portfolio of products and services including operation of the SDSU Bookstore, SDSU Dining, and management of commercial and real estate properties surrounding the campus. Associated Students of SDSU is a student-directed organization that manages programs and facilities enjoyed by students, faculty, staff, and the community-at-large.