Director, Strategic Communications and External Relations
The University of Iowa Libraries
Location: Iowa City, Iowa
Type: Full Time
Required Education: Masters
Salary: $95000 to commensurate
Internal Number: 21004508
The University of Iowa Libraries is seeking to hire a Director of Strategic Communications and External Relations who will direct, develop, promote, implement, and assess communication and outreach efforts to proactively strengthen and maintain a positive image and branding for the University Libraries. This position will enhance visibility and accurately convey key messages on behalf of the University Libraries, including library services, constituent relations, and advancement activities. In this leadership role, they will develop and manage relationships with key stakeholder groups including the Libraries’ Director of Development, University colleagues, alumni, donors, etc. The Director of Strategic Communications and External Relations reports directly to the Jack B. King University Librarian.
Specific responsibilities include:
Develops a vision for the Libraries’ communication and external relations strategies in alignment with the strategic plan and organizational goals.
Oversees, manages, and assesses the creation and implementation of the strategic communication and external relations vision, strategy and policies. Approves press releases, speaks to reporters, and communicates the intended brand of the Libraries. Assess and prepare reports on progress towards strategic goals.
Oversees the Libraries’ social media and digital communications strategies and activities and the content, appearance, usability, and efficiency of external communications including the Libraries’ Bindings magazine, other newsletters, annual reports, promotional and programming materials and publicity campaigns—as well as other engagement strategies to advance the desired message and image of the Libraries.
Drafts targeted communications to specific audiences on behalf of the office of the university librarian or other Libraries’ groups (e.g., Leadership Team).
Builds and maintains positive relationships with external constituents and donors. Serves as an integral part of the advancement team for the Libraries. Informs, serves as liaison, and represents the Libraries at functions for institutional and external constituents. Serves as member of the Libraries’ Development Team and liaises with the UI Center for Advancement as appropriate.
Facilitates activities and communications as an ex officio member of the Libraries’ Advancement Council in close collaboration with the University Librarian and Director of Development.
Serves on the Libraries’ Leadership Team and offers advice and counsel on communication issues, often working with individual members of the leadership team, operations & management team, or other content experts, as appropriate.
Hires, trains, supervises, evaluates, and mentors staff and student employees: currently a half-time graphic designer and a full-time student alumni engagement coordinator (to be hired).
Serves as ex officio chair of the Libraries’ Communication Team which provides guidance and insight for measurable, effective strategic communication across the University Libraries.
Collaborates with others to promote library programs, outreach, and services utilizing tools such as the University’s central calendar and mailing systems to ensure a strategic approach for the Libraries’ internal and external communications and public relations.
Collaborates with webmaster and coordinator of exhibits and engagement.
Maintains the Libraries’ relationship with the UI Office of Strategic Communication including serving as a member of the Campus Communicators group. Possesses situational awareness of potential reputation or crisis management issues.
Develops and implements a plan for identifying and promoting accomplishments and activities of the Libraries’ staff and students.
Oversees engagement activities and events, on and off campus, in-person and virtually, related to constituency groups (e.g., Libraries’ Scholarship Events, Hawkeye Caucus, Friends of the Libraries, etc.).
Actively supports the University of Iowa Libraries commitment to diversity, equity, accessibility and inclusion (DEAI) in the workplace.
In order to be eligible for interview, applicants must upload the following and mark them as “relevant files” when you upload the documents:
Cover letter that clearly addresses how you meet the listed required and desired qualifications of this position.
Statement regarding diversity, equity, access, and inclusion. The University of Iowa Libraries welcomes and serves all, including people of color from all nations, immigrants, people with disabilities, LGBTQ+, and the most vulnerable in our community. We safeguard the human right to access information. We offer educational resources that promote diversity, equity, access, and inclusion, and we strive to build collections that reflect all points of view on current and historical issues. Include an applicant statement to include examples of ways you have advanced diversity, equity, access, and inclusion in the workplace or community or provide other evidence of your demonstrated commitment to diversity.
PDF sample of work/Portfolio or Portfolio link that demonstrates your ability to meet the qualifications and duties of the position.
This starting salary is $95,000 to commensurate with experience.
This position will be posted through at least October 24, 2021, and may be removed from posting and filled any time after the original posting period has ended. Successful candidates will be subject to a criminal background check and degree verification.
Up to 5 professional references will be requested at a later step in the recruitment process.
Equal opportunity/affirmative action employer
The University of Iowa is an equal opportunity/affirmative action employer. All qualified applicants are encouraged to apply and will receive consideration for employment free from discrimination on the basis of race, creed, color, national origin, age, sex, pregnancy, sexual orientation, gender identity, genetic information, religion, associational preference, status as a qualified individual with a disability, or status as a protected veteran.
Persons with disabilities who need assistance or accommodations with the application or interview process may contact University Human Resources/Faculty and Staff Disability Services, (319) 335-2660 or [email protected]. For jobs in UI Health care, please contact UI Health care Leave & Disability Administration at 319-356-7543.
Master’s degree in related field (i.e., journalism, marketing, communications, public relations, etc.) or an equivalent combination of education and related experience.
Three or more years' experience in the design and execution of marketing, communications, constituent relations, strategic communications and/or public relations strategy/activities.
Experience with building and maintaining relationships with external constituents and donors, including developing strategies and implementing best practices.
Experience in interacting with the press and ability to communicate and socialize with all facets of library constituents.
Experience planning and managing communication programs and activities that include design, development, production, dissemination, and budget.
Experience utilizing current and emerging social networking media channels.
Demonstrated understanding of the mission of a research university and the mission and functions of a large research library
Ability to articulate and successfully communicate the University’s, Libraries, and your personal commitment to diversity, equity, access and inclusion in the workplace or community.
Excellent writing and editing skills in English that includes 1-3 years of work experience creating a variety of written communications (newsletters, press releases, marketing announcements, internal communications, web content, etc.) that demonstrate a command of language and grammar, clarity of thought, orderliness of presentation and the ability to write for a specific audience.
Excellent verbal communication skills, including experience or capacity to demonstrate positive interpersonal skills, develop and maintain collaborative working relationships and lead work groups and teams.
Strong organizational skills including experience working in a position that required managing multiple projects and adhering to deadlines.
Demonstrated ability to successfully manage people and teams.
Demonstrated ability to develop and implement effective marketing strategies and objectives.
Experience with leading strategic communications in a higher education institution.
Familiarity with the services and operations of an academic library.
The University of Iowa Libraries system consists of the Main Library, the Hardin Library for the Health Sciences and a number of branch libraries. The UI Libraries has more than 5.7 million volumes including thousands of electronic resources. We coordinate the development and maintenance of the University’s locally-created open access digital resources including the Iowa Digital Library, featuring close to a million digitized texts, images, and audio and video recordings, as well as Iowa Research Online, our institutional repository. Our Special Collections include over 250,000 rare books, ranging in age from the 15th century to newly created artists’ books, as well as 4.7 miles of manuscripts. We also host the Greater Midwestern Regional Library of the National Network of Libraries of Medicine.
The University of Iowa Libraries is a member of the Big Ten Academic Alliance, the Association of Research Libraries and a variety of other regional and national collaboratives focused on information services at scale. The Libraries provides a program of support for professional development activities and its staff members are actively engaged in national cooperative efforts. The L...ibraries are a founding member of the Association of College and Research Libraries’ Diversity Alliance.