The director of communications plays a key role in Central Michigan University's communications goals and is responsible for developing, planning and executing a wide range of strategic communications to target audiences. The director of communications serves on the leadership team as a strategic, creative, results-oriented and visionary leader who can roll up their sleeves and design, organize and execute inspiring storytelling efforts to engage internal and external audience groups prospective students and parents, alumni, friends and others across a variety of platforms. This person helps guide external and internal communications, ensuring messaging and branding consistency and collaborative integrated marketing communications strategy; manages media relations; and assists with communications strategy development and execution. The director collaborates across campus with faculty, staff, students and university leaders to provide communications strategy counsel, identify story angles and capture stories that are shared across a multitude of communications channels. The director is a media relations guru with a strong understanding of developing pitches and executing outreach to a variety of publications and reporters. They also are a skilled and creative communicator who is passionate about being part of an organized, cohesive, innovative, energetic and values-driven team that effectively balances daily tasks and high-impact projects.
Bachelor's degree, preferably in communications, public relations or a related field. 3 years' experience related to the duties and responsibilities of this position. Extensive media relations experience, both pitching and placing stories as well as responses. Strong writing and editing skills. Proven project management expertise the ability to effectively manage multiple projects, prioritize, stay organized and meet deadlines in a fast-paced, team-driven environment. Ability to communicate complex ideas in easy-to-understand language. Knowledge of integrated marketing communication best practices. Proven creation and delivery of engaging content. Record of using data to improve content performance. Ability to develop and manage partnerships throughout an organization. Ability to be creative and solve problems quickly and effectively. Mastery of AP style. Excellent oral and written communication and editing skills. Ability to tell compelling stories across a variety of platforms (social, web, email, etc.), reaching diverse audiences in meaningful, engaging ways. Demonstrated ability to creatively communicate across a variety of media, with content of varying formats. Excellent collaboration and interpersonal communication skills.
"CMU, an AA/EO institution, strongly and actively strives to increase diversity and provide equal opportunity within its community. CMU does not discriminate against persons based on age, color, disability, ethnicity, familial status, gender, gender expression, gender identity, genetic information, height, marital status, national origin, political persuasion, pregnancy, childbirth or related medical conditions, race, religion, sex, sex-based stereotypes, sexual orientation, transgender status, veteran status, or weight (see http://www.cmich.edu/ocrie)."
Internal Number: 133411834
About Central Michigan University
Founded 125 years ago, Central Michigan University is a major, national university with 26,000 students, more than 30 remote locations in the U.S. and Canada, and 225,000 alumni worldwide.CMU offers more than 200 academic programs at the undergraduate, master’s, specialist and doctoral levels. Academic excellence is found in programs considered among the best in the nation, such as engineering, information systems, neuroscience, physician assistant, physical therapy, sales, logistics, fashion merchandising and design, advertising, marketing, public relations, and broadcasting. Central has been a pioneer in extended learning for nearly 50 years, and its online programs for undergraduates and the military, as well as its online MBA and online graduate education for teachers and school leaders, are nationally ranked.Central Michigan University expands its academics with immersive, hands-on opportunities such as research, volunteering, study abroad, internships and leadership experiences. The fourth-largest university in Michigan began with the mission of addressing a demand for teachers prepared and qualified to lead classrooms and educate future generations. That commitment to fulfil...ling unmet needs continues today through many newer programs, including our College of Medicine, which in May 2017 graduated its first class of doctors dedicated to serving medically underserved communities.Employees have access to fitness facilities and a nationally recognized wellness program as well as health care and benefits that exceed regional, state and national norms.With student-athletes who are expected to perform equally well in the classroom and on the field, CMU is a member of the NCAA Division I Mid-American Conference. CMU Athletics regularly earns accolades for student excellence in the classroom (almost 30 percent of our students were honored in spring 2017 for GPAs of 3.5 or higher) and on the field, with frequent men’s and women’s championship seasons in sports such as football, basketball, gymnastics, field hockey, soccer, baseball and softball, and wrestling. Central is located in a quaint, tight-knit community in the heart of central lower Michigan. Our community offers a robust mix of outdoor opportunities, family attractions, restaurants and brew pubs. Mount Pleasant’s small-town life is complemented by cultural activities on campus, including concerts, plays and guest speakers. Mount Pleasant is an hour or two from most Michigan destination spots, including Detroit, Grand Rapids, Lansing and Ann Arbor, as well as the state’s sunset beaches, golf and ski resorts, and our famous “Up North” communities, state parks and lakes.