Responsibilities * Assist in annual budget planning and media mix allocation to help the business achieve its financial goals, while maximizing its return on investment * Build and maintain forecasting models that support annual, quarterly, and monthly media plans * Partner with analytics and digital marketing teams to evaluate media performance and determine the optimal investment levels at both the channel and portfolio level * Work with agencies to manage media investment, including budget allocation, investment tracking, and spend optimization * Conduct cross-channel media efficiency analysis and scenario modeling to determine optimal budget allocations as w * Support investment and opportunity analysis using models such as LTV, diminishing returns, etc. * Provide strong business context, financial inputs, and data analysis to help guide measurement and testing strategies * Process all department invoices, ensure timely payment, and prepare month-end accruals * Act as the primary team liaison with Tory Burch Finance * Provide regional support when necessary
Qualifications * Bachelor's degree or equivalent combination of work experience with a concentration in finance, accounting or business administration preferred * 7+ years of relevant media experience * Proven business and financial acumen * Strong analytic skills with the ability to draw conclusions and take action based on data * Ability to synthesize and clearly communicate findings, focusing on the critical issues and actionable opportunities * Deep understanding of the digital medial landscape, inclusive of channels such as search, social, affiliate, display, etc. * Self-starter with a high degree of motivation who can meet deadlines and manage multiple projects * Ability to prioritize, work cooperatively, and collaborate with cross-functional teams in a fast-paced environment * Exceptional attention to detail with excellent written and oral communication skills * High proficiency in Google Analytics as well as Microsoft applications (PowerPoint, Word, etc.), including advanced Excel programming and modeling capabilities * Curious and enjoys learning
PleasMarketing e note any skills/qualities you would want someone to have in this role in addition to our core skills: * Adaptable - Change before you have to - Changes course easily - Knows when to be patient and when to push - Works well in the gray - Shows grace under pressure - Owns mistakes and learns from them - Balances multiple priorities * Entrepreneurial Spirit - Own it - Takes initiative, doesn't wait for direction - Builds for the future - Takes personal ownership and accountability - Is resourceful in getting things done * Collaborative - No "I" in Tory - Is self-aware and open-minded - Integrates the perspectives of others - Is direct but respectful - Communicates cross functionally - Knows when to get people involved and when to make a decision - Takes an inclusive approach * Client & Brand Focus - Put yourself in Tory's shoes - Passionate about the brand and the work - Creates a transformational client experience - Makes decisions in the best interest of the company and our customers - Focuses on internal and external customers * Live the Values - Being "Buddy" - Keeps the "Buddy Values" alive: Honesty + Kindness, Passion + Humility, Integrity + Compassion, Excellence + Humor. - It's not just what you do, but how you do it - Contributes to a positive and productive environment * Functional Expertise - Know Your Stuff - Has the skills necessary to perform the job - Keeps current on trends, skills, and practices - Puts learning into practice
Internal Number: R0004996
About Tory Burch
Tory Burch is an American lifestyle brand inspiring and empowering women around the world to live in full color with character, confidence and beauty. Classic in spirit with a modern sensibility, the collection embodies the personal style of Founder Tory Burch and includes multiple categories from footwear and ready-to-wear to handbags and home.
Our company launched in February 2004 with a single boutique in downtown Manhattan. Today, we are a global brand with a presence in more than 50 countries, and an enduring commitment to advancing women’s empowerment and entrepreneurship through the work of the Tory Burch Foundation.
Brand integrity, beautiful products and social purpose are integral to who we are as a company and what we have accomplished to date. Our incredible team and our unique culture are an equally important part of the equation. We believe that every employee plays a vital role in our continuing efforts to grow and evolve.