| Job Title: War Room Associate Department: Communications Division: Communications and Brand Strategy Reports To: Vice President, Communications Date: 2021 Who We Are: The NAM communications and brand strategy team is a nationally recognized division that knows how to break through the noise and drive a message. Our team consists of savvy digital strategists, experienced spokespeople and creative storytellers who use different channels, tools and tactics to drive news in support of manufacturers’ agenda. Our innovative campaigns and top talent have been hailed by publications like “PR Week,” “PR News” and “Bulldog Reporter” as the gold standard in public relations, communications and advocacy. Your Role: We are seeking a War Room Associate to support the NAM’s growing strategic communications practice. This is an exciting position dedicated to enhancing the NAM’s rapid response and news monitoring capabilities as well as assisting with additional duties in support of the strategic communications team. The successful candidate is an organized and motivated self-starter with thorough knowledge of the media and digital landscape and experience in media relations, social media strategy, traditional and online media monitoring and research. This requires someone with the ability to work as part of a team and be agile and responsive in a deadline-driven 24-hour news cycle. The candidate must have strong drive, good judgment and discipline to juggle multiple internal and external priorities, projects and deadlines. This position also supports several administrative duties for the vice president of communications, including scheduling, travel coordination and occasional meetings management. Candidates with experience working in rapid-response, traditional and social media monitoring, analytics reporting and research will be given top consideration. Your Responsibilities: - Lead the NAM’s War Room, with responsibility for traditional and social media monitoring, formatting and distributing media alerts to NAM stakeholders, preparing print, social media, online, TV and radio media compendiums and creating analytics reports with actionable recommendations.
- Assist with the development and execution of a robust rapid-response strategy using traditional earned media and digital/social media tools and tactics.
- Manage the NAM’s library of media/content subscriptions, assist in updating social media channels and making basic updates to the NAM’s various web properties.
- Assist the strategic communications team in fielding and vetting incoming media calls, staffing media interviews and drafting communications and research briefing materials.
- Drive communications content through the internal editorial process, with attention to detail and timeliness.
- Perform other duties as assigned by the vice president of communications.
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