Johns Hopkins University's (JHU) University Student Services division is seeking a communications professional within its new shared Student Services Organization (SSO). The SSO provides registration, student accounts, and financial aid services for all 27,000 students across the university's nine different schools.
The person who fills this position will help plan, design, implement and manage communications and content strategy related to the SSO across a variety of channels, primarily digital and web. The person in this role will work closely with functional leadership in the areas of registration, student accounts, financial aid, and student customer service to develop a comprehensive, aligned approach to communications across these areas.
This is a new position within a brand new unit, so whomever fills this role will have the opportunity to work in a challenging, fast-paced environment; to create and develop communications campaigns and materials; to influence the development of the SSO's social media and web strategy; and to work with and learn from leaders in a number of different functional areas. They will work closely with central communications as well as communications staff and functional managers in each of JHU's schools.
This person will be an important member of a team that will launch this new student-centered unit and will be provided with opportunities for professional development and growth. In addition, they may eventually have the opportunity manage a communications specialist as the team grows.
Specific Duties & Responsibilities
Oversee the planning and development of communications campaigns, materials and related content to support student-facing customer service operations in three functional areas across Johns Hopkins (registration, student accounts, and financial aid). Examples include educational guides, information on key dates and deadlines, overview of university policies, reminders, updates, and more.
Manage communications strategy and planning for the SSO, in partnership with internal colleagues (registration, financial aid, and student accounts) and other divisions across the university (University Student Services and JHU's academic divisions).
In partnership with colleagues, help build and maintain the content on a new student shared services website by ensuring that information is up to date, accurate, and appropriate for the time of year based on student lifecycle and key dates.
Partner with colleagues to manage the SSO website and knowledgebase (information repository with information on policies and processes and answers to common questions asked by stakeholders) for the SSO.
Develop and maintain a communications calendar, ensuring that communications activities are coordinated across functional areas and have consistent messaging, including look and tone.
Implement and oversee the review process for all communications coming from the SSO, assisting with writing and editing as needed.
Ensure messaging follows established university and divisional guidelines and is uniform, cohesive, integrated, personalized to target audience, and aligned with institutional objectives.
Participate in the planning, development, and distribution of targeted email communications; manage audience distribution lists.
Coordinate with designers, printers, and other vendors as needed.
Track metrics and solicit feedback on communications campaigns/materials in order to ensure continuous improvement.
Create and share reports/updates with leadership via either written or verbal presentations.
Leverage data from in-person visits, e-mail inquiries and phone calls to inform communication decisions.
Other duties as assigned.
Bachelor's degree in communications, marketing, or a related field.
A minimum of four years of experience in communications, marketing, or a related field.
Experience in a higher education setting and/or student customer service background.
Master's degree preferred.
Previous experience working in higher education one-stop shop or similar shared services model.
Special Knowledge, Skills, and Abilities
Excellent written and verbal communication skills with the ability to write clear, concise copy for digital and print mediums; strong editing and proofreading skills.
Solid understanding of principles of design, layout, and brand identity; demonstrated experience working within established brand standards.
Excellent interpersonal skills, cultural responsiveness, and the ability to work collaboratively with multiple groups, including students, staff, and administrators.
Strong project management and collaboration skills; ability to work closely with colleagues from different functional areas.
Knowledge of financial aid, registration, and student accounts strongly preferred.
Demonstrated knowledge of Microsoft applications (e.g., Word, PowerPoint, Excel) and other communications/social media tools.
Experience using content management systems (e.g. WordPress) and email marketing platforms; familiarity with HTML/CSS.
Understanding of measurement tools (e.g. Google Analytics) and how to translate data insights into action.
Superior attention to detail; ability to think creatively, strategically, and analytically.
Ability to work effectively under deadlines and simultaneously juggle several assignments.
Sophisticated understanding of today's digital landscape, including new and emerging technologies and platforms as well as usage trends among undergraduate and graduate students.
Flexibility in dealing with a very diverse culture, and commitment to diversity and to serving the needs of a diverse population.
Technical qualifications or specialized certifications:
Proficient with the Adobe Creative Cloud (InDesign, Illustrator, Photoshop, etc.) and related tools.
Familiar with web accessibility standards and best practices for usability, navigation, content styling and presentation, and search engine optimization.
Classified Title: Communications Associate Working Title: Senior Communications Associate Role/Level/Range: ATP/04/PD Starting Salary Range: Commensurate with experience Employee group: Full Time Schedule: Monday-Friday, 8:30am - 5:00pm, 37.5 hours/week Exempt Status: Exempt Location: 01-MD:Homewood Campus Department name: 10001448-Student Services Finance & Administratio Personnel area: University Student Services
The successful candidate(s) for this position will be subject to a pre-employment background check.
If you are interested in applying for employment with The Johns Hopkins University and require special assistance or accommodation during any part of the pre-employment process, please contact the HR Business Services Office at [email protected]. For TTY users, call via Maryland Relay or dial 711.
The following additional provisions may apply depending on which campus you will work. Your recruiter will advise accordingly.
During the Influenza ("the flu") season, as a condition of employment, The Johns Hopkins Institutions require all employees who provide ongoing services to patients or work in patient care or clinical care areas to have an annual influenza vaccination or possess an approved medical or religious exception. Failure to meet this requirement may result in termination of employment.
The pre-employment physical for positions in clinical areas, laboratories, working with research subjects, or involving community contact requires documentation of immune status against Rubella (German measles), Rubeola (Measles), Mumps, Varicella (chickenpox), Hepatitis B and documentation of having received the Tdap (Tetanus, diphtheria, pertussis) vaccination. This may include documentation of having two (2) MMR vaccines; two (2) Varicella vaccines; or antibody status to these diseases from laboratory testing. Blood tests for immunities to these diseases are ordinarily included in the pre-employment physical exam except for those employees who provide results of blood tests or immunization documentation from their own health care providers. Any vaccinations required for these diseases will be given at no cost in our Occupational Health office.
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Johns Hopkins University remains committed to its founding principle, that education for all students should be grounded in exploration and discovery. Hopkins students are challenged not just to learn but also to advance learning itself. Critical thinking, problem solving, creativity, and entrepreneurship are all encouraged and nourished in this unique educational environment. After more than 130 years, Johns Hopkins remains a world leader in both teaching and research. Faculty members and their research colleagues at the university's Applied Physics Laboratory have each year since 1979 won Johns Hopkins more federal research and development funding than any other university. The university has nine academic divisions and campuses throughout the Baltimore-Washington area. The Krieger School of Arts and Sciences, the Whiting School of Engineering, the School of Education and the Carey Business School are based at the Homewood campus in northern Baltimore. The schools of Medicine, Public Health, and Nursing share a campus in east Baltimore with The Johns Hopkins Hospital. The Peabody Institute, a leading professional school of music, is located on Mount Vernon Place in downtown Bal...timore. The Paul H. Nitze School of Advanced International Studies is located in Washington's Dupont Circle area.