The Content Specialist work with university partners and stakeholders, in a creative team environment to develop strategic and integrated publicity and marketing campaigns for IUPUI and its partners, schools, programs, departments, centers, institutes, and initiatives. Campaign content may include website content, digital and print advertisements, billboards, brochures, magazine/e-newsletter articles, audio/video, TV commercials, content for social media channels, and other promotional materials.
A major part of the job involves conceptualizing and producing creative content that can be leveraged across a variety of media channels. In addition, content specialists are specifically charged with determining brand voice/tone and editorial style and ensuring that these guidelines are implemented by all staff members involved with developing publicity and marketing materials as part of a campaign.
Ideal candidates will be comfortable working within a matrix organization with discrete brand teams and shared resource teams.
Bachelor's degree in journalism or communications-related field and three years of experience working in marketing communications.
Proficient in Microsoft Office programs (Word, Excel, PowerPoint) and content management systems. Ability to effectively communicate and exchange information with a wide variety of individuals, excellent interpersonal skills, and a customer service orientation. Ability to interact with a wide variety of individuals within a diverse environment. Organizational and multitasking skills including the ability to manage multiple priorities.
Agency experience. Experience in the role of web writer, writer/editor, copywriter, publications specialist, public relations specialist, communications assistant, or other job where writing and editing are the primary responsibilities. Three years of work in higher education or an organization or agency with a record of marketing/public relations work for clients with multiple audiences and many products.
Working Conditions / Demands
There are some repetitive physical tasks (i.e. working at a computer) that can result in physical or visual strains. A high level of concentration when creating content under deadline or responding to news emergencies is required, which can be mentally taxing.
Note: Candidate should be available to work on-site when needed, but virtual work will be encouraged whenever appropriate, per recommendations by Indiana University.
Salary Plan: PAE
Salary Grade: 3PR
Job Function: Marketing & Communications
Due to the COVID-19 pandemic, there may be differences in the working conditions as advertised in our standard job postings (e.g., the ability to travel from one campus to another, etc.). If you are invited for an interview, please discuss your questions or concerns regarding the working conditions at that time.
This posting is scheduled to close at 11:59 pm EST on the advertised Close Date. This posting may be closed at any time at the discretion of the University, but will remain open for a minimum of 5 business days. To guarantee full consideration, please submit your application within 5 business days of the Posted Date.
If you wish to include a cover letter, you may include it with your resume when uploading attachments.
Equal Employment Opportunity
Indiana University is an equal employment and affirmative action employer and a provider of ADA services. All qualified applicants will receive consideration for employment without regard to age, ethnicity, color, race, religion, sex, sexual orientation, gender identity or expression, genetic information, marital status, national origin, disability status or protected veteran status. Indiana University does not discriminate on the basis of sex in its educational programs and activities, including employment and admission, as required by Title IX. Questions or complaints regarding Title IX may be referred to the U.S. Department of Education Office for Civil Rights or the university Title IX Coordinator. See Indiana University's Notice of Non-Discrimination here which includes contact information .
Campus Safety and Security
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Founded in 1820, Indiana University is the state’s public university system, comprised of two core campuses—IU-Bloomington and IUPUI—and six regional campuses located throughout the state. Combined, the total student population is more than 114,000 undergraduate, graduate and professional school students. IU is one of the largest employers in the state, with over 20,000 faculty and staff. Indiana University is an equal employment and affirmative action employer and a provider of ADA services. Diversity and inclusion remains a core commitment to IU’s mission to cultivate an educational environment that supports equal access, participation and representation on all of its campuses and that provides educational and career opportunities for all.