Responsible for all related aspects of employee communications;planning, strategizing, directing, and executing for assigned specific areas and initiatives, inclusive of strategic plan communications, employee engagement and other Human Resource communications, and miscellaneous operational areas. Responsible for directing and supervising the activities of assigned direct reports. Oversees all related Internal Communications activity in the absence of the Director of Internal Communications. Coaches, mentors, and develops assigned staff. Areas of expertise include strategic planning, project management, relationship building, writing engaging content for all channels and audiences, collaborating and directly supervising staff.
Supports and collaborates with the entire Marketing and Communications team in the development and implementation of innovative and strategic employee communications designed to support Geisinger's strategic plan and goals. Plans, develops, and implements innovative strategies, solutions, budgets, and programs designed to support Geisinger's employee engagement, strategy, operational, and miscellaneous internal communications goals. Gathers and interprets primary data accumulated through interviews, experience, personal relationships, employee forums, focus groups, surveys, etc. that enable internal communications and HR leadership to make informed decisions. Analyzes and prepares reports for use in the internal communications planning process. Writes, edits, and distributes content designed to increase awareness and understanding among employees on a variety of organizational priorities and initiatives. Maintains quality and brand standards. Ensures that internal communications programs capitalize on the integrated nature of the overall Marketing and Communications department. Engages and educates department colleagues so that all activities make the best use of colleagues' talents, tools, and expertise. In partnership with Director of Internal Communications, other departmental, hospital, Institute and system leaders, identifies and effectively communicates strategic opportunities or threats in a timely and credible manner. Assists in developing proactive and reactive strategic internal communications on system issues and activities. Tracks and reports return on investment. Metrics might include: enhanced perception on the part of employees, higher employee engagement scores in annual surveys, increased number of intranet hits, increased interactivity with digital communications, higher attendance at forums and employee events, and higher rates of enrollment in organizational programs. Generates innovative solutions and ideas that support Geisinger's mission. Leads specific, department-wide initiatives that contribute to the success of Marketing and Communications but may not be directly related to their day-to-day areas of responsibility. Manages external vendors: advertising and PR agencies, writing consultants, benefits communications consultants, strategic communications experts, information services vendors, printers, mail houses, videographers, photographers, etc. Works collaboratively and communicates effectively with direct reports, colleagues, and supervisors. Fosters a spirit of teamwork and shared success. Other duties as assigned. Work is typically performed in an office environment. Travel may be required. Accountable for satisfying all job specific obligations and complying with all organization policies and procedures. The specific statements in this profile are not intended to be all-inclusive. They represent typical elements considered necessary to successfully perform the job.
Human Resources/Workforce communications experience preferred.
This position will be located in Danville or Wilkes-Barre with the option for some remote work.
Minimum of 5 years-Related work experience (Required)
We are an Affirmative Action, Equal Opportunity Employer Women and Minorities are Encouraged to Apply. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of disability or their protected veteran status.
At Geisinger, our innovative ideas are inspired by the communities we serve – like our Fresh Food
Farmacy, a program that delivers life-saving healthy alternatives to patients with diabetes. With additional tools like our MyCode Community Health Initiative, one of the first health system genome sequencing
programs, and our new asthma app suite that we developed in partnership with AstraZeneca, it’s no wonder we’re ranked one of the Top 5 Most Innovative Healthcare Systems by Becker's Hospital Review. We continually work towards continuous improvement in a culture where everyone has a voice and firmly believe that better begins with all of us.
Founded more than 100 years ago, Geisinger serves more than three million residents throughout central, south-central and northeastern Pennsylvania and southern New Jersey. Our physician-led system is comprised of 30,000 employees, including 1,600 employed physicians, and consists of 13 hospital campuses, the Geisinger Health Plan, Geisinger Commonwealth School of Medicine and two research centers.
What you do at Geisinger shapes the future of health and improves lives – for our patients, communities, and you.