The Market Segment & Services Senior Specialist is a strategic professional who stays abreast of developments within own field and contributes to directional strategy by considering their application in own job and the business. Recognized technical authority for an area within the business. Requires basic commercial awareness. There are typically multiple people within the business that provide the same level of subject matter expertise. Developed communication and diplomacy skills are required in order to guide, influence and convince others, in particular colleagues in other areas and occasional external customers. Significant impact on the area through complex deliverables. Provides advice and counsel related to the technology or operations of the business. Work impacts an entire area, which eventually affects the overall performance and effectiveness of the sub-function/job family.
Work closely with Technology, Operations and Coverage teams to drive timely, cost effective and high-quality Delivery of strategically aligned product solutions
Partner with Finance to evaluate investments in product development, and monitor and control billing/revenue, expenditure, and benefits realization
Work closely with global and regional product teams to develop and refine the strategy of product solutions, go to market approach, and Delivery model.
Work with product control functions to ensure that all relevant documentation (eg product Approval Program) and processes are strictly adhered to and part of the management fabric of the product business
Coordinate planning and other related activities for launching of new capabilities and functionalities across Technology, Operations, implementations, and regional teams
Work closely with the coverage teams, and core product teams to ensure that demands of the White-Label clients are well understood
develop an action plan to address VOC (Voice of the Client) feedback. Partner with cross-functional and coverage teams to execute
Invest time to keep track of Competition, market Trends, new Technologies
Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.
Minimum 10 years of working experiences in banking industry
Fluent written & spoken Cantonese, Mandarin& English
Sound knowledge of marketing technique and banking knowledge is essential
Goodinterpersonal skills and be a good team player
Experience of leading and driving cross-functionalinitiatives in sizable organisation with local and regional stakeholders is a plus
Detail-conscious, self-motivated, self-starter, resourcesful, result-oriented, flexibile,highly efficientandbeable to work under pressure for multiple deliverables with conflicting priorities and pressing timelines
End-to-end ownership with must-do mindset, obsessedwithexecutional excellenceand cleint experience
Excellent skill in Excel / Powerpoint / Word and basic statistical knowledge would be added advantages
Champion of new acquisition initiatives from concept, design, development to delivery with an aim to elevate client acquisitions with relevant offers & value propositions and revamped client journeys
Expected deliverables including but limited to eco-system system alliance & partnership, card-based cross-sell, IPB referrals, One Citi referrals, digital acquisition and eMGMs
Country lead to revive Citi at Work value proposition and client onboarding platform to grow client base and recurring NNM across segments
Drive compelling client experience along onboarding journeys across channels to improve engagement, NPS and client referrals (e.g. status update enablers across RAO, MGM, Offshore Referrals and Gift Fulfilments)
Develop best-in-market value propositions for Citigold and CPC to support the strategic growth of affluent segment, through client research and competitor gap analysis
Identify and formulate partnership strategy that can create differentiated client benefits & privileges for Citigold and CPC respectively
Develop the product bundle propositions for retail and card/ loan/ mortgage to amplify the cross-selling opportunities
Explore sub-segmentation strategy to develop persona-based propositions and deepen the portfolio engagement
Work with product, channel & SMO to re-define the product, servicing and cross-selling strategy for the more sizeable and diverse portfolio
CPB JV - Develop One Citi proposition by packaging CPC and CPB offerings together to fulfill the sophisticated needs of the HNW and ultra HNW segments
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