The Graphic Designer (Marketing/Communications- Graphic/visual Design, 8342GD) is a 50% FTE University employee positioned in the Center for Advanced Studies in Child Welfare (CASCW) at the School of Social Work. CASCW has joined the Minnesota Department of Human Services (DHS) in a joint project to co-create and operate the Minnesota Child Welfare Training Academy (MNCWTA). The Graphic Designer serves as a critical member of the integrated teams of DHS and the University. This position is responsible for creating graphic design for the day-to-day support of promotion and communication materials that will be used within and outside of the Academy. The Graphic Designer will provide support in the establishment and ongoing operations of the new Minnesota Child Welfare Training Academy.
This position will report to the Communications Coordinator and will be located off campus at the Minnesota Child Welfare Training Academy, which is two miles north of the St. Paul Campus.
Graphic and Multimedia Design (50%)
Create the overall design for electronic promotional materials (i.e. motion graphics, banner) and special electronic marketing pieces.
Develop and design color, text, and graphic standards/templates for presentations and brochures, and develop promotional elements to be used to enhance the activities of the Academy.
Develop the design and layout for all Academy hard copy publications (briefs, training materials, etc).
Stay up to date on current design trends and best practices in web and print design.
Project and Team Management and Planning (40%)
Evaluate the impact of the graphics utilized in department communications; design and create new graphics based on results.
Create an editorial and publishing schedule for publications and digital postings, working with technical and content providers to keep all projects fresh, accurate, and up-to-date.
Consult with colleagues and Academy leadership on larger-scale graphics and design layouts as methods for achieving communication goals.
Facilitate small group and one-on-one meetings with project stakeholders.
Negotiate scope, timelines, resources and responsibilities for project releases.
Assist Academy staff with identifying cost estimates, staff time commitments, and other relevant factors as they relate to graphic design and publication.
Additional Duties (10%)
Provide support to the Communications Coordinator.
Work within the broader CEHD and University communications teams.
Attend relevant meetings and training.
Participate in bi-weekly supervision.
All required qualifications must be documented on application materials.
BA/BS degree in Communications, Marketing, Graphic Design, Art, or related field with at least two years of experience; or a combination of related education and work experience to equal at least six years
In-depth knowledge and proficiency using Adobe Creative Suite (InDesign, Photoshop, Illustrator), Word, PowerPoint, Excel, Google Analytics, Tableau Data Visualization, and Social Media Tools (Twitter, Facebook, YouTube, Instagram, Vimeo, LinkedIn, and other tools)
Ability to build and edit emails with marketing tool, such as Mailchimp or ActiveCampaign
Established commitment to diversity and cross-cultural communication
Experience managing website edits with content management system (CMS)
Experience coordinating design and communications across multiple University partnerships
Proven ability to communicate effectively orally and in writing
Self-motivated, independent worker and demonstrated ability to work within a team
Photography and videography; video editing skills
Ability to assist researchers with infographics to communicate research findings.
Experience in program coordination and leadership
Familiarity with child welfare
Internal Number: 337219
About University of Minnesota, Twin Cities
The University of Minnesota, founded in the belief that all people are enriched by understanding, is dedicated to the advancement of learning and the search for truth; to the sharing of this knowledge through education for a diverse community; and to the application of this knowledge to benefit the people of the state, the nation, and the world.