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EPIDEMIOLOGY has an outstanding opportunity for a part-time 50% FTE PUBLIC INFORMATION SPECIALIST. Reporting to the department’s Communications Manager, the Public Information Specialist (working title of Communications Specialist) provides a full spectrum of communication, public relations, marketing, event planning and design resources to support the educational and research mission of the department. The Communications Specialist is responsible for independently writing, designing, and publishing internal and external department communications, in addition to maintaining the department website, managing department social media platforms, developing, executing and measuring communications strategies and content, supporting event planning and providing communications training for faculty and students. The Communications Specialist will support the Communications manager to serve as a liaison between the department and other UW and external communications, media, and marketing personnel.
Content Production and Marketing •Create internal newsletters and announcements •Produce regular and timely news stories and features on faculty, students, and research designed to build a positive public image for the Department •Assist in media relations activities •Measure web traffic for in-house news stories and track external media news hits •Assist with the design, creation, and ordering of departmental publications and promotional materials •Attend department functions as needed to identify stories for content production •Maintain photo library and knowledge management systems
Web Development and Maintenance •Support website content management and website redesign project •Update and publish site content (main page slideshows, news items, research spotlights, Intranet resources, etc.) •Maintain/update department event calendar •Identify and execute web maintenance projects •Track web analytics and other metrics to support and inform communications strategy •Assist with coordination and implementation of improvements in web design, content, and usability •Collaborate as needed with departmental IT staff, as well as UW Creative Communications, on technical website issues and updates.
Social Media Management •Manage the Department’s social media accounts •Develop and execute digital media strategy •Recommend, implement, and maintain improvements in social media presence •Create and maintain social media content calendar •Track growth and engagement analytics to improve department’s visibility to external audiences
Event Support •Facilitate communications outreach surrounding events •Support project management of event execution •Support communications manager in identifying opportunities for new/adapted events
Communications Strategy and Branding •Maintain and revise, as needed, department branding guidelines; understand and implement School of Public Health and UW branding guidelines in conjunction with department branding guidelines. •Support the communications manager in executing the department communications strategy •Monitor and measure the impact of communications efforts outlined in communications strategy; provide recommendations for changes in order to meet annual goals •Provide branding materials and advice to faculty and students representing the department during external functions
Communications Training •Support the communications manager in training faculty and students on effective ways to share research and to communicate with media •Develop guidelines to help faculty, students, and leadership to improve communications with target audiences (alumni, prospective students, and current students and faculty)
As a UW employee, you will enjoy generous benefits and work/life programs. For detailed information on Benefits for this position, click here.
•Bachelor’s Degree in Communications, Public Relations, or related discipline. •At least 2 years of experience with:?Project management or coordination ?Content management systems ?Social media community management
•Demonstrated ability to communicate professionally, clearly, and empathetically in all forms of communications, e.g., verbal and written, one-on-one, and in groups. •Experience working independently, remotely, and as both a member and leader of a team. •Demonstrated ability to solve problems, take initiative, set priorities, and handle multiple projects efficiently and effectively. •Strong interpersonal skills and customer service. •Ability to quickly learn and apply new or unfamiliar technologies.
Equivalent education/experience will substitute for all minimum qualifications except where there are legal requirements such as license/certification/registration.
Desired •Master’s degree in a related field. •Proficiency and experience with:?Wordpress and Marketo. ?Adobe Creative Suite (InDesign, Photoshop, and Illustrator) ?SEO and web analytics
•Experience working in an academic environment.
Application Process: The application process for UW positions may include completion of a variety of online assessments to obtain additional information that will be used in the evaluation process. These assessments may include Workforce Authorization, Cover Letter and/or others. Any assessments that you need to complete will appear on your screen as soon as you select “Apply to this position”. Once you begin an assessment, it must be completed at that time; if you do not complete the assessment you will be prompted to do so the next time you access your “My Jobs” page. If you select to take it later, it will appear on your "My Jobs" page to take when you are ready. Please note that your application will not be reviewed, and you will not be considered for this position until all required assessments have been completed.
Founded in 1861, the University of Washington is one of the oldest public institutions in the west coast and one of the preeminent research universities in the world. The University of Washington is a multi-campus university comprised of three different campuses: Seattle, Tacoma, and Bothell. The Seattle campus is made up of sixteen schools and colleges that serve students ranging from an undergraduate level to a doctoral level. The university is home to world-class libraries, arts, music, drama, and sports, as well as the highest quality medical care in Washington State and a world-class academic medical center. The teaching and research of the University’s many professional schools provide undergraduate and graduate students the education necessary toward achieving an excellence that will serve the state, the region, and the nation. As part of a large and diverse community, the University of Washington serves more students than any other institution in the Northwest.