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Department: 200101 - Dean's Office-college Of Manag
Location: Raleigh, NC
Essential Job Duties:
The primary purpose of the Content Development Specialist position will be to strengthen and support NC State Poole College of Management brand through audience-focused content development and management. The Content Development Specialist must be a talented storyteller and work comfortably in multiple formats including articles, press releases, web, email, and collateral. Must be comfortable using an online content management system.
Primary duties of the Content Development Specialist include, but are not limited to the following:
Serving as the main editor for the future Poole research news platform, generate thought leadership story ideas, produce original content and manage content production.
Identifying needs to support written content with original or curated visual content, including photography, videography, infographics, etc.
Updating the comprehensive editorial calendar. Provide monthly/quarterly/yearly analytics reports with actionable insights and implement them in editorial planning .
Producing key college's publications, including a research newsletter.
Producing other types of original content, including student success stories, giving impact stories and major announcements.
Producing and schedule key college newsletters, including weekly Poole Connections and monthly Alumni/Friends Connections.
Other duties as assigned, including serving as a backup for the social media specialist, support the marketing team with other projects
Provide basic web edits.
Support email needs for additional agreed-upon events.
Support Director in a variety of special projects as needed, including but not limited to: small print projects, small design projects, communications in support of programs, Evaluate Google Analytics data and create reports for presentation.
Perform other duties as assigned by the supervisor.
Bachelor’s degree in a discipline related to the area of assignment; or an equivalent combination of training and experience.
All degrees must be received from appropriately accredited institutions.
Strong project management skills and the ability to thrive in a fast-paced environment.
Strong relationship-building skills and a demonstrated ability to work across a diverse range of internal and external stakeholders, including faculty, senior-level administrators, and staff.
Must be a team player with willingness to support members of the marketing team as well as other units in the college.
Ability to work with ambiguity.
Advanced knowledge of Wordpress or similar CMS system.
Basic skills in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Lumen 5, etc. (or similar software)
Knowledge of Search Engine Optimization (SEO).
Previous experience working with freelancers, agencies, and student workers.
Preference will be given to candidates who have strong research writing and web analytics experience
Required license or certification:
Position Number: 00007168
NC State University is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sex, gender identity, age, sexual orientation, genetic information, status as an individual with a disability, or status as a protected veteran.
If you have general questions about the application process, you may contact Human Resources at (919) 515-2135 or [email protected] Individuals with disabilities requiring disability-related accommodations in the application and interview process, please call 919-515-3148.
Final candidates are subject to criminal & sex offender background checks. Some vacancies also require credit or motor vehicle checks. If highest degree is from an institution outside of the U.S., final candidates are required to have their degree equivalency verified at www.wes.org or equivalent service. Degree(s) must be obtained prior to start date in order to meet qualifications and receive credit.
NC State University participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States.
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