1. Assist the Sr. Associate AD for Fan Engagement with the development and implementation of Yale's Athletics' digital presence through marketing initiatives centered on social media, email marketing and website development. 2. Responsible for effective game day execution for marketing at select sporting events, including promotions, giveaways and video production. 3. Responsible for effective marketing of promotions and events via all channels and media social media, print, electronic media, etc. 4. Develop effective relationships with fans and work to build a fan centered gameday. 5. Create effective relationships with fans and work to build a fan culture. 6. Responsible for cultivating fan engagement on all social media sites including, but not limited to, Facebook, Twitter, YouTube, Instagram, etc. 7. Responsible for effective management, hiring, training and evaluating of marketing interns. 8. Responsible for effective collaboration with campus constituents in support of marketing and promotion of athletics events. 9. Liaison to the Yale Pep Band. 10. Responsible for all development, production and execution of creative concepts for a. marketing campaigns for ticket sales of all sports in accordance with strategic plan, including printed, digital and video elements. 11. Accountable for maintaining compliance with to all relevant governing bodies to include: a. NCAA b. specific conference c. athletic department d. university policies 12. Ensures positive relationships between the Athletics department and key stakeholders, to include alumni, local community, fans, parents, faculty and other University constituents. 13. Responsible for role modeling positive behaviors and leadership for student-athletes.
Preferred Education: Experience using Adobe Photoshop and InDesign.
Preferred Education, Experience and Skills: Experience using Adobe Photoshop and InDesign.
Required Skill/ability 5: Commitment to confidentiality and integrity. Ability to multi-task, work under pressure and meet deadlines.
Posting Position Title: Assistant Director of Fan Engagement
Required Skill/ability 3: Proficient editorial and writing skills.
Work Week: Standard (M-F equal number of hours per day)
University Job Title: Assistant Director of Fan Engagement
Required Skill/ability 1: Strong organizational and communication skills, oral and written.
Required Skill/ability 4: Knowledge of MS Office, MS Excel, and Google Documents required.
Required Skill/ability 2: Strong emphasis on creativity, learning and developing holistically.
Bachelor's degree and 1 year of experience or an equivalent combination of education and experience.
Internal Number: 60275BR
About Yale University
Yale University is an American private Ivy League research university located in New Haven, Connecticut. Founded in 1701 in the Colony of Connecticut, the university is the third-oldest institution of higher education in the United States.