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Communications Manager - Georgetown University's Red House and Baker Trust for Transformational Learning
The Red House fosters educational innovation and university-wide collaboration across Georgetown University. Through the Baker Trust, we aim to create a new paradigm of learning in which the development of the mindsets and capacities to navigate the 21st century are at the heart of every student's education.
The Communications Manager will develop and implement a strategic, multifaceted communications program designed to support the vision and strategic objectives of the Red House and Baker Trust for Transformational Learning . Working with the Red House executive leadership, the Communications Manager will craft a communications and messaging strategy, design and implement strategies to reach target audiences, develop engaging written content, and oversee the Red House's website, social media and outreach methods. S/he will also support the Red House and Georgetown University more broadly to advance the University as a leader in the space of innovation and equity in higher education institutions. The person in this will work collaboratively across campus with faculty, deans and their designees, academic staff, students and higher education leaders outside of the University.
The Communications Manager's duties include, but are not limited to:
Develop a high-level communication and brand strategy for the Red House Network, in collaboration with executive leadership and outside consultants.
Craft messaging and talking points, FAQs and other strategic communications collateral and resources.
Identify high-priority audiences and design and implement strategies to effectively engage on- and off-campus audiences in Red House's vision and work.
Work with the Red House executive leadership to implement a thought leadership strategy that promotes Georgetown's education vision.
Create visual style and brand guidelines.
Create communication tools and templates for use by the Red House network.
Write, fact check and post engaging content for web, print and other formats that communicate RH's vision, work and results to internal and external audiences.
Plan and manage the design, content and production of marketing and thought leadership videos and materials, including faculty spotlights and interviews.
Work with faculty leaders to effectively capture and showcase signature programs such as the Capitol Applied Learning Lab, the Enhancing and Transforming the Core Initiative, and the Pivotal Network. Will also be responsible for communication and case narratives related to the Provost Innovation in Teaching Awards and the Provost Showcase series.
Build, execute and maintain an implementation strategy and calendar that showcases key RH and relevant university-wide initiatives.
Develop communications methods and channels to share information across all levels of the University.
Manage outside vendor to develop and maintain a new, ADA-compliant website that showcases the work of the Red House network.
Oversee execution of social media strategy and tactics across the Red House network.
Promote RH-sponsored or -initiated events through multiple communication channels.
Coordinate approval and dissemination or communication materials such as blogs, newsletters, emails and videos.
Monitor press coverage and cultivate key media contacts.
Build relationships with RH staff and faculty, Office of the Provost, Office of Communications and Advancement, working in partnership to generate new ideas and strategies that advance collective goals.
Coach and support RH staff to develop high-quality written materials, web content and presentations.
A bachelor's degree and six or more years of experience with an emphasis on communications strategy and content creation.
Outstanding written and verbal communication skills, and ability to synthesize and articulate the research, innovations and accomplishments of the Red House to a wide range of audiences.
Strong interpersonal skills and executive presence.
Strong knowledge of communication practices and techniques.
Demonstrated project management skills.
Outstanding written and verbal communication skills.
Ability to multitask and work well under pressure.
Excellent organizational and leadership abilities.
Understanding of and experience in higher education institutions is preferred.
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Georgetown University is an Equal Opportunity/Affirmative Action Employer fully dedicated to achieving a diverse faculty and staff. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, color, religion, national origin, age, sex (including pregnancy, gender identity and expression, and sexual orientation) , disability status, protected veteran status, or any other characteristic protected by law.
Georgetown University offers a wide variety of comprehensive and competitive benefits. Benefits packages include comprehensive health, dental and vision plans, disability and life insurance coverage, retirement savings programs, tuition assistance, voluntary insurance options (including group legal, accident, and critical illness), and much more. Whatever your need, the Office of Faculty and Staff Benefits will be standing by to support you. You can learn more about the benefits offered to eligible faculty and staff at https://benefits.georgetown.edu or view the online interactive benefits guide for more information.
Internal Number: JR08057
About Georgetown University
Established in 1789, Georgetown is the nation's oldest Catholic and Jesuit University. Georgetown is one of the world's leading academic and research institutions, offering a unique educational experience that prepares the next generation of global citizens to lead and make a difference in the world.