Executes the strategy and creative development of core college creative campaigns that showcase JCC's brand in engaging, innovative, and high-impact ways.
Serves as the college's lead brand steward and ensures a unified visual identity for the college's print and digital publications, products, and other related materials.
Provides high-quality graphic design and quality assurance for college communications.
Develops and creates marketing strategies focusing on enrollment growth and brand awareness through integrated campaigns.
Oversees creation of marketing collateral including, but not limited to, brochures, posters, print and digital ads, direct mail, recruitment materials, videos, photographs, etc.
Serves as the creative project manager, responsible for interfacing with internal and external clients within the college.
Collaborates with various cross-functional and departmental leaders to provide necessary marketing support services.
Manages budget vendor agreements and related resources for a full-service creative operation.
Plans and executes marketing photo shoots.
Develops and updates marketing content on campus digital signage in collaboration with the Communications team.
Assists Senior Director of College Communications in the management of marketing budget of approximately 200K+.
Makes necessary adjustments to the district style-guide.
Participates in creative content development for web and social media platforms during inclement weather and emergency situations.
Occasional evening and weekend work required.
Other duties as assigned.
Supervisory Responsibilities The job has no supervisory responsibilities.
Bachelor's degree in visual design, digital arts or a related field (equivalent professional experience will be considered.
Master's degree preferred.
Five to seven years of marketing project management and design and design management experience, including design for print, the web, and digital media
Superior proficiency and experience with Adobe Creative Suite (especially InDesign, Illustrator and Photoshop) and Microsoft Office Suite.
Experience managing budget, personnel and resources including collaborative workflow systems, digital asset, and client management tools
Experience in a higher education setting.
Internal Number: 2613304
About Johnston Community College
Johnston Community College is committed to understanding the educational needs of the area's citizens, businesses, industries and service sectors. The college provides life-long educational opportunities consistent with our students' interests and abilities, prepares graduates capable of acquiring knowledge and succeeding in the regional and global community, and services as a positive, economic, social, and cultural catalyst in our diverse communities.