Reporting to the Director of Enrollment Management and Marketing, the Associate Director of Recruitment Operations and Marketing will lead critical operations of the Student Recruitment and Global Outreach team (SRGO). The Associate Director will serve as the functional expert on Slate. This position will ensure efficiency and optimization of the day-to-day operations and functionality of the University's Technolutions Slate system used by the Harris School of Public Policy, and a willingness to learn and embrace new technological innovations. This role requires excellent problem-solving and resourcefulness around technological issues and an ability to be self-directed in improving operations. The Associate Director must be proactive in identifying opportunities for improvement and have significant experience resolving urgent issues.
1) Oversee the day-to-day operations of all aspects of Slate for the SRGO team at Harris. Develop process improvement to increase efficiencies in Slate while working through larger, more extensive projects.
2) Provide marketing team support and collaboration in messaging and identifying appropriate populations for messaging.
3) Provide SRGO division support and collaboration with regard to data analysis.
4) Develops working knowledge of different systems (Salesforce, Tableau, and any other relevant programs used by SRGO team) in order to assist in gathering clean data.
5) Creates Slate reports tracking admission progress and provide regular updates on conversion rates and progress toward enrollment goals, with the ability to understand and visualize in Slate.
6) Identifies opportunities for improvement throughout the cycle as well improvements by program.
7) Assists with cross-department data projects and combines data from different departments when necessary and to ensure continuity and efficiency Provide marketing team support and collaboration in messaging and identifying appropriate populations for messaging.
8) Provides key data for marketing and communications materials and is able to manage multiple large data requests including de-duping and creating suppression lists.
9) Assist in the awarding and allocation of funds for admitted students; manage the daily operations of scholarship administration in Slate system.
10) Collaborates with multiple stakeholders to develop and improve process for awarding merit-based scholarships as well as allocating funds for restricted awards.
1) Strong marketing and analytical skills.
2) Ability to travel 25% with reliable transportation.
3) Ability to problem-solve with minimal direction and exercise good judgment in key-decision making.
4) Ability to deliver high-quality work under pressure and thrive in a high-performing team environment.
5) Strong business and financial acumen.
6) Strong project management skills; excellent communication and marketing skills.
7) Ability to work on multiple projects and manage day-to-day tasks effectively and professionally.
1) Experience building, testing, running mail campaigns through Slate; including experience with copy-editing, and liquid mark-up, and tests campaigns to identify and resolve issues.
2) Experience in Excel, Google Analytics, Slate, Salesforce, Tableau.
3) Proficiency with Microsoft Office Suite, the internet, email, and working with major platforms and web tools.
4) Experience with copy-editing, liquid mark-up, creating events, templates, and forms to improve operational optimization and user experience.
5) Building, testing, running mail campaigns through Slate.
6) Tests campaigns to identify and resolve issues.
7) Manage multiple large data requests including de-duping and creating suppression lists.
2) Cover Letter
â‹NOTE: When applying, all required documents MUST be uploaded under the Resume/CV section of the application.
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