| The Pennsbury Society’s Director of Development and Donor Engagement will report to the Site Administrator for day to day operations, and Board of Directors Chair or his/her designees, as he/she may stipulate. The Director of Development and Donor Engagement shall have primary responsibilities in 2 areas: 1) Fund Raising (Donor Identification and Engagement; Growth of Membership); 2) Marketing and Public Relations for the Society, its Mission, the Site and its Events. Descriptions of the functions necessary for each of these responsibilities are set out in detail below. - Fund Raising
- Develop and maintain close working relationships with the philanthropic community, individual, private, public, and corporate donors and sponsors, and volunteer committees
- Identify best practices of other Museums and Historical sites for expanding the donor base and developing an appropriate constituency list of potential donors for the site.
- Draft annual fundraising plan, developed in collaboration with Board Chair, Site Administrator, the Fund Development Committee and the Volunteer Fundraising Committee.
- Become the chief spokesperson for all fundraising efforts at Pennsbury Manor, developing and delivering a consistent and insistent fundraising mindset message to the public, the other members of the staff and the volunteers.
- Work collaboratively with Board Chair, Site Administrator, Fund Development Committee, and designated staff to develop proposals to secure corporate donors and sponsors
- Identify, cultivate and solicit funding sources for individual private, public, and corporate donors
- Identify and develop strategies to solicit potential corporate and individual donors and sponsors to support Pennsbury Manor’s programs.
- Manage the retention and recruitment of major donors to ensure their engagement and renewal
- Maintain and regularly update and expand the donor pipeline
- Research granting opportunities; work with Pennsbury Manor Staff to review granting opportunities; draft grants from private and public sources (local, county, state, corporations, foundations)
- Manage annual appeals including draft annual appeal letters, mailings, emails, and thank you letters. Coordinate “asks” with staff to insure that solicitations have a clearly defined “target”
- Act as staff liaison with the Pennsbury Society’s Volunteer Fundraising Committee, working with the committee to develop new fundraising projects.
- Work with Membership coordinator and staff on development and rebranding of membership programs, yearly giving campaigns marketed to members
- Public Relations and Marketing
- Serve as a visible spokesperson and advocate for Pennsbury Manor’s mission and Pennsbury Manor’s programs in the funding community
- Engage and expand traditional and social media sources to better educate the public on the mission of Pennsbury Manor, the life and contributions of William and Hannah Penn, and the contributions of the site to the history of the Commonwealth
- Together with the marketing consultant, determine plan, focus, and potential markets for press releases and other media outlets
- Plan and implement a comprehensive long-range marketing plan, with annual review and evaluation
- Reconstitute and rebrand the corporate membership program
- Oversee all social media communications including but not limited to Facebook, Twitter, Instagram, Pinterest
- Supervise production of all print and digital publications (including website) preparing drafts for review by Board chair, site admin or designee
- Subscribe to PHMC publications policy and fund-raising policies per Society contract with PHMC
- Collaborate with the Site Administrator, the Board, site staff, site volunteers and outside event contractors in planning and marketing site events.
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