As the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help our customers realise their dreams and aspirations at every life stage. Our financial solutions are not only the best in the business - they were made just right for you.
Ensure accurate and timely execution of contextual marketing campaigns as well as joyful banking communications to DBS customer base.
Drive the initiatives to improve the efficiency of campaign execution
Manage the volume and complexity of campaign execution to various customer segments across different channels, be it batch or event-triggered
Involved in exploratory data analysis, confirmatory data analysis and/or qualitative analysis
Track the timeliness and accuracy of the campaign execution
Trouble shoot and investigate customer issues related to campaign deliveries
Minimum 2 years of relevant experience
Previous experience with marketing solutions and campaign execution
Ability to analyze large quantities of data generated from multiple sources while ensuring data integrity
Past experience in Financial industry is a plus
Strong analytical skills, highly numerate and proactive
Good interpersonal and communication skill
Proficient in campaign management tools such as UNICA campaign
Proficient in SAS Programming, Enterprise Guide, and SQL
Proficient in BI tools
We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements.
Internal Number: 6474096
About DBS Bank Limited
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