A cover letter is required for consideration for this position and should be attached as the first page of your resume. The cover letter should address your specific interest in the position and outline skills and experience that directly relate to this position.
The University of Michigan’s Graham Sustainability Institute (www.graham.umich.edu) catalyzes and facilitates sustainability-focused collaborations involving faculty, students, and external stakeholders. We link knowledge to real-world impact by supporting collaborative teams spanning multiple topics, disciplines, and sectors. And we believe diversity, equity, and inclusion are key to empowerment and the advancement of sustainability.
The Institute seeks a seasoned and highly effective Strategic Communications Manager to lead the development and implementation of multi-channel strategic marketing and communications approaches for the Institute and the diverse programs it manages. The position requires 5+ years of increasingly responsible strategic communications experience leveraging multiple media, with an emphasis on work at the science/policy/practice interface that targets distinct audiences. The incumbent will have deep expertise in identifying and segmenting key audiences, and designing and implementing effective strategies for influencing these constituencies. The incumbent will possess exceptional judgment, communication skills, a collaborative leadership and work style, and the ability to nurture a culture of innovation. Familiarity with and appreciation of the sustainability field is desired, as is familiarity working in a large university or comparably complex institution.
Supervision Received: Reports to the Institute’s Managing Director, and has the authority to analyze, compare, and evaluate courses of action and to make strategic decisions on behalf of the Institute on marketing and communications matters of significance.
Supervision Exercised: Supervises a full-time Graphic Designer, temporary (e.g., student) employees, and external contractors. The incumbent will liaise with institute personnel across multiple activity areas to ensure all communications exhibit consistency, complementarity, and meet client needs.
Work closely with Institute leaders and program area personnel to:
Understand the Institute’s complex work at the interface of science, policy, and practice, and develop creative approaches for communicating it effectively to wide-ranging audiences
Draw connections across projects and programs to craft and execute institute-level communications plans that are strategic and integrative
Craft and steward strategic communications plans at both the program and project levels
Develop, implement and use data-driven metrics to evaluate impact and inform the evolution of communication strategies
Content Creation and Management
Identify key outcomes/impacts of the institute’s work and develop communications to persuasively tell these stories
Serve as the lead writer and editor for all publicly-facing (non-technical) communications
Develop targeted messages to effectively promote the institute and its services to key constituents, such as faculty, students, project partners, and funders
Monitor higher-level web content and collaborate with program staff to ensure messages are impactful and that consistent approaches are used across all institute activities
Demonstrate clear comprehension of client needs/goals and a keen understanding of sensitivities around specific projects and their constituencies
Develop, oversee, and be accountable for the implementation of communications plans at the project, program and Institute levels
Manage multiple priorities for digital and print marketing communications and ensure communications products are of the highest quality, produced on schedule, and delivered through the most effective channels for the intended audience(s)
Collaboration and Engagement
Coordinate and collaborate with communications professionals across the university, both within units and in the central administration
Facilitate effective two-way engagement with external media outlets, in coordination with UM News Service as needed
Consult with faculty and other partners working on Graham projects who seek to extend the impact of their work via innovative communications efforts
Bachelor’s degree, preferably in a related field
5+ years of increasingly responsible experience leading strategic communications efforts, with significant experience at the interface of science, policy, and practice
Excellent planning and coordination skills, and the ability to prioritize and problem solve a diverse workload with excellent attention to detail
Evidence of success in preparing, documenting, and delivering communication approaches and detailed strategic and tactical plans
Evidence of exceptional writing skills featuring the ability to translate complex content into concise, persuasive, and easy-to-understand language
Significant project management experience, including organizing multiple projects concurrently and meeting deadlines in a timely manner
Excellent listener capable of absorbing, distilling and clarifying complex information
Possesses excellent attention to detail (e.g., proofreading, image quality, web links, etc.) across all facets of content publication (e.g., web, print, social media)
Deep understanding of, and capacity to adapt to, the rapidly advancing communications field as clearly demonstrated through past work accomplishments
In depth experience with a wide range of social media communications and digital collaboration tools and familiarity with trends in social media marketing
Understanding of graphic design principles and best practices
Familiarity with project management tools and basic knowledge of standard Adobe Creative Suite Tools such as InDesign and Photoshop
A good grasp of the sustainability field
Reasonable knowledge of the organizational structure of the University, and the diverse cultures of the schools, colleges, and units with which the Institute interacts
Job openings are posted for a minimum of seven calendar days. The review and selection process may begin as early as the eighth day after posting. This opening may be removed from posting boards and filled anytime after the minimum posting period has ended.
The University of Michigan is an equal opportunity/affirmative action employer.
Internal Number: 176258
About University of Michigan - Ann Arbor
A great university is made so by its faculty and staff, and Michigan is recognized as one of the best universities to work for in the country. The Michigan culture is known for engaging faculty and staff in all facets of the university to create a workplace that is vibrant and stimulating.For two consecutive years, the Chronicle of Higher Education has placed U-M in its "Great Colleges to Work For" survey. In particular, the university earns high marks for strong relations between faculty and administrators, a collaborative system of governance, strong pay and benefits, and a healthy work/life balance.