If you want to join a dynamic, mission-driven team in the best college town in the U.S.—at a prestigious university that knows where it wants to go, and is competitive in its compensation and benefits—consider us. If you want to help bring a $1.5 billion-dollar campaign to a successful conclusion—and maybe do some of your best work as an advancement professional—consider joining our team.
This historic effort will depend upon a dedicated, creative, and diverse staff. Boston University’s Development and Alumni Relations’ top leadership includes outstanding individuals recruited from some of the best institutions in the world and is led by Senior Vice President Scott Nichols.
Director, Annual Giving
Annual Giving at Boston University is simple. Each year, alumni, students, parents, and friends choose to support everything from softballs to software at BU. These gifts are then deployed to fund research, provide emergency student assistance, pay for travel to academic conferences, and lots more throughout the year.
Reporting to the Executive Director, Annual Giving, the Director of Annual Giving is responsible for overseeing the Annual Fund’s marketing efforts including direct mail, e-mail, social, digital, video and print outreach utilizing advanced segmentation and data analytics techniques with the primary goal of increasing alumni participation rates, with an emphasis on undergraduate giving, and increasing revenue in accordance with Campaign initiatives at Boston University. This position is responsible for developing and executing a strategy to increase giving by special constituencies including but not limited to leadership annual giving, young alumni, telefund, class gift, student philanthropy and other affinity groups.
Collaborate with DAR colleagues and senior leadership (including Deans) across the division including 17 schools/colleges and Athletics, plus other targeted efforts (Howard Thurman Center, Scholarship initiatives, Hillel, etc.) to ensure the timely and accurate execution and fulfillment of broad based solicitation programs. Responsible for sourcing vendors, monitoring activity, and sustaining productive relationships to meet aggressive goals in participation through current use giving. Partner with other central advancement offices (Alumni Relations, Leadership Gifts, School/College/Athletics Development teams, Development Communications, Stewardship, DAR Applications and Gifts & Records) to plan and implement a comprehensive marketing strategy for Annual Giving. Serve as the lead project manager for BU Giving Day and carry a small portfolio of leadership annual giving prospects.
Conduct proactive research (data mining, modeling, surveys, focus groups, benchmarking) and analysis of segment and marketing channel performance. Translate key findings into strategic and actionable recommendations. Communicate recommended strategy to senior DAR leadership and other constituencies through meetings, reports and presentations.
Oversees the day to day management of a staff of four employees, two direct reports and supervises two additional positions through their direct reports, to ensure that performance goals and expectations are met.
Along with the Executive Director and the Director of Annual Fund Leadership & Constituency Programs, serve as a key member of Annual Giving’s leadership team as well as a member of the Alumni Engagement Leadership Team in the strategic planning and execution of Annual Giving and Alumni Relations goals to meet Campaign initiatives.
Hands on experience managing all facets of a large annual fund with a complex, multi-channeled marketing program, with expertise in innovative digital marketing, ideally in a higher education research institution in a campaign setting.
Experience managing a large diverse team of professionals performing in a fast paced, deadline driven environment with ability to motivate, grow, and retain high performers.
Experience in frontline fundraising and ability to manage a small portfolio of leadership annual giving prospects and collaborate with regional and school based gift officers
A bachelor's degree (master’s preferred) and 7-10 years of work experience, including a minimum of 5 years of experience in development or alumni relations with demonstrated success in leading and growing an annual giving program, preferably in a complex institution of higher education. Outstanding oral and written communication and presentation skills are required.
Play a leading role in BU’s $1.5 Billion campaign, and join us today.
Boston University is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
About Boston University
Boston University is one of the leading private research and teaching institutions in the world today, with two primary campuses in the heart of Boston and programs around the world.