Summary: The University of Maryland’s offices of International Affairs and Education Abroad are seeking two dynamic, experienced and creative communications professionals to join their respective teams.
The Office of International Affairs (OIA) encompasses the offices of Education Abroad, International Student and Scholar Services, and China Affairs. OIA works closely with partners throughout the university and around the world to create innovative international education programs and unique opportunities globally for Maryland students, staff and faculty. The Education Abroad Office (EA) works to create programs and partnerships that equip students with the knowledge and skills necessary to thrive in the global economy and to become active contributors to solving global challenges that impact communities around the world. These academic programs are grounded within their disciplines of study and strive to be inclusive of all students at the University of Maryland.
These positions both offer a chance to expand your communications and marketing portfolio while working in a cross-cutting unit that connects the university’s many cultures, social impact projects and educational resources. The positions will collaborate, but each serves a separate office with differing needs and stakeholders. The skills required for each position are shared in the descriptions below. Each of these positions will start as one-year contract with full UMD benefits and potential for renewal.
OIA Communications Coordinator: The OIA Coordinator will work on a variety of editorial and digital projects to rebrand communications for OIA and global programs around the university, with the goal of strengthening and advancing UMD’s identity and reputation as a global institution among campus, regional and international audiences. This person will be a strong writer who is able to identify, organize and execute strategic communications for a complex university environment. The incumbent will report directly to OIA’s Director of Communications.
The OIA Coordinator will work with the Communications Director to:
Create and implement strategy, branding, talking points, infographics and toolkits that can be used across communications channels;
Expand storytelling and messaging around OIA priority projects, including feature stories on globalmaryland.umd.edu and other campus websites, a regular newsletter and blog posts covering university events;
Collaborate with partners from schools and units across the university to promote internationally-oriented events; and
Play a key role in digital communications, including shared management of social and multimedia projects, the current website and its future redesign.
EA Communications Coordinator: The EA Coordinator, in consultation with the OIA Communications team, will work on targeted communications and marketing for EA. This person will work with EA leadership to create dynamic marketing campaigns for EA programs, with an eye to creating and communicating the value proposition of an international education to internal and external stakeholders. The incumbent will have strong writing, marketing and project management skills, and will work collaboratively with EA to promote to students more than 400 programs globally, as well as over 400 events per year on the UMD campus. The EA Coordinator will report directly to the Director of Education Abroad, with a dotted line to OIA’s Communications Director.
The EA Coordinator will work to:
Create and implement EA marketing and communications campaigns, branding, talking points, infographics and toolkits that can be used across communications and advertising channels, in consultation with the OIA comms team;
Design print and digital marketing collateral in support of EA’s outreach strategy using Adobe Creative Cloud;
Expand storytelling and messaging around EA priority projects, including feature stories on globalmaryland.umd.edu and other campus websites, blog posts and additional communications;
Help to establish clearer communications and marketing workflow within EA;
Collaborate with colleagues from EA, OIA and units across the university to publicize EA events, and use quantitative and qualitative metrics to measure these campaigns’ successes; and
Play a role in digital communications, including shared management of social and multimedia projects, the current website and its future redesign.
B.A. or B.S., preferably in journalism, communications, public relations, English, international relations, education policy or a related field.
At least 4-6 years of proven ability to manage successful communications programs that utilize writing, web content development, event promotion and support, social media, graphic design, and other digital outreach.
Excellent written, verbal, editing, digital, interpersonal, time management and organizational skills.
An ability to independently manage competing priorities, take initiative in a complex environment, and create metrics to assess progress.
Experience in a multicultural working environment, and knowledge of or desire to learn more about international education.
Experience in video production and editing, photography, AP Style, Adobe Creative Cloud, Constant Contact and/or Drupal are a plus.
About University of Maryland, Office of International Affairs and Education Abroad
The University of Maryland, College Park is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 41,000 students, 14,000 faculty and staff, and 352,000 alumni all dedicated to the pursuit of Fearless Ideas. Located just outside Washington, D.C., we discover and share new knowledge every day through our renowned research enterprise and programs in academics, the arts and athletics. And we are committed to social entrepreneurship as the nation’s first “Do Good” campus.
Education Abroad (EA) works to create programs and partnerships that equip students with the knowledge and skills necessary to thrive in the global economy and to become active contributors to solving global challenges that impact communities around the world. These academic programs are grounded with their disciplines of study and strive to be inclusive and supportive of all students at the University of Maryland.