REPORTS TO: Assistant Director, Digital Marketing and Design
The Social Media Officer is responsible for expanding the Council’s audiences primarily across Facebook, Twitter, LinkedIn, and Instagram through innovative, engaging, and data-driven social media content and campaigns. S/he also plans, executes, and analyzes digital advertising efforts to support the strategic plans and goals of various teams throughout the Council. The Social Media Officer reports to the Assistant Director of Digital Marketing and Design and works collaboratively with others on the digital communications team to advance the Council’s mission of exploring ideas that will shape our global future and promoting active US engagement in the world.
Develop and maintain the Council’s social media “voice” to grow, engage, and leverage audiences across Twitter, Facebook, LinkedIn, and Instagram
Develop and integrate long-term organic and paid social media strategies into digital communications and marketing plans while managing day-to-day social media content and audience engagement
Manage and execute paid social campaigns and digital advertising (Google Adwords), including bid management, keyword research, specific country targeting, and optimizing campaigns with text for ads, etc.
Develop creative copy, assets, images, and graphics to be used in campaigns
Manage the Council’s use of Sprout Social and guide teams throughout the Council to use it to communicate with audiences in clear, simple, relatable terms
Work with multiple stakeholders – teams and individuals throughout the Council – and develop social media trainings to devise and execute strategies for amplifying the Council’s messaging
Work with the assistant director of digital marketing and analytics to track and analyze data, develop reports, and share learnings and insights
Stay up to date on the latest social media trends and tools and explore expansion into any potential new platforms
Occasionally assist at Council events managing media, live streaming or live tweeting, supporting registration, ushering, etc. requiring some evening and early morning hours
Occasionally assist at the front desk to relieve the Reception and Office Coordinator in meeting/greeting Council constituents and handling incoming calls
Perform other projects as assigned
3+ years of experience executing creative, effective social media campaigns that resulted in growth and engagement while executing day-to-day community management for significantly sized social media audiences;
Bachelor’s degree, preferably in marketing, advertising, communications, or business
Experience with various social media management and listening tools
Solid understanding of Facebook Ads Manager, Twitter’s ads platform, and Google Ads execution and management, including both search (bid management, keyword research) and display network (remarketing, contextual advertising)
Ability to write for digital audiences
Experience working at a nonprofit or managing a nonprofit portfolio is a plus
Creative content skills including graphic design and video editing are a major plus
Ability to turn concepts and ideas into reality quickly and with limited resources
Ability to balance competing priorities and needs, with a diplomatic approach to engaging with other nondigital staff as partners and to identify solutions that meet multiple stakeholders’ need
The Chicago Council on Global Affairs is an independent, nonpartisan membership organization that provides insight – and influences the public discourse – on critical global issues. We convene leading global voices, conduct independent research, and engage the public to explore ideas that will shape our global future. The Council is committed to bringing clarity and offering solutions to issues that transcend borders and transform how people, business, and governments engage the world. Learn more at thechicagocouncil.org and follow @ChicagoCouncil.
Please email a cover letter, résumé, and examples of managed social media campaigns to email@example.com. Other career opportunities can be found on the Council’s website at www.thechicagocouncil.org. EOE
About The Chicago Council on Global Affairs
The Chicago Council on Global Affairs, founded in 1922, is an independent, non-partisan organization committed to educating the public — and influencing the public discourse — on global issues of the day. The Council provides a forum in Chicago for world leaders, policymakers and other experts to speak to its members and the public on these issues. Long known for its public opinion surveys of American views on foreign policy, The Chicago Council also brings together stakeholders to examine issues and offer policy insight into areas such as global agriculture, the global economy, global energy, global cities, global security and global immigration. Learn more at thechicagocouncil.org.