Sr. Communications Specialist - Med School Admin for ALRT
The role of the University of Minnesota Medical School’s Communications Specialist is to strategically plan and build the development and execution of communications efforts for three departments: Anesthesiology, Radiology and Radiation Oncology. The right candidate is a strong writer, has experience working with content management systems, and is proficient in graphic design. The Communications Specialist reports to the Director of Communications and Marketing for the Medical School.
Duties and Responsibilities:
Develop proactive, grassroots communications and outreach strategies to advance the mission of the Anesthesiology, Radiology and Radiation Oncology in line with strategic priorities of the Medical School.
Write articles, website copy, advertising copy, e-newsletters, social media posts, press releases, memos and other content.
Assist with tactical execution of a social media and content strategy.
Publish, update and maintain website content.
Conceptualize, design, and execute a wide variety of branded creative projects including print ads, digital assets, signage, photographs and presentations.
Create and maintain editorial calendars and syndication schedules for event, social media, email and website promotion/updates.
Monitor, track and report on media mentions and research publication to ensure promotion and information sharing with key audiences. Analyze and report on Key Performance Indicators and website metrics.
Copy-edit a variety of communications content such as presentations, talking points and speeches.
Support promotions aspects of department events.
Manage supporting efforts of student workers and contracted professionals.
Bachelor’s degree in Communications, Journalism, Marketing or related field.
Minimum 4 years of professional experience in a communications, public relations or marketing position.
Proficient in Microsoft Word, Excel, PowerPoint or equivalent.
Proficient in Adobe Creative Cloud, including InDesign, Photoshop, Illustrator and Acrobat Pro, as well as content management systems.
Excellent writing skills for a variety of platforms including the web copy, bylined articles, advertisements.
Strong verbal and demonstrated written communications skills.
Excellent organizational skills and ability to manage multiple projects with competing deadlines.
Ability to work independently, while also exhibiting a cooperative and team-oriented attitude.
A high degree of professionalism with attention to detail, quality and follow-through.
Ability to thrive in a fast-paced office environment.
Strong editing skills and mastery of AP Style.
Demonstrated understanding of effective utilization of key social media channels for marketing purposes.
Experience utilizing mass email tools.
Experience with photography and video editing.
Ability to work occasional evenings for events.
Internal Number: 328227
About University of Minnesota, Twin Cities
The University of Minnesota, founded in the belief that all people are enriched by understanding, is dedicated to the advancement of learning and the search for truth; to the sharing of this knowledge through education for a diverse community; and to the application of this knowledge to benefit the people of the state, the nation, and the world.