Reports to: Direction of Marketing and Public Relations
The Senior Associate of Digital Communications and Design will drive the day-to-day execution of our multi-channel marketing strategy and create inspiring branded material for online and offline use. Qualified candidates for this position will have proven experience designing marketing materials and have the ability to write, copy-edit, and proofread in a rapid response environment.
Strategy: Manage communication channels to ensure we are reaching our key stakeholder groups and effectively promoting the organization, its programs, and impact.
Develop daily channel-specific social media content that engages our audience and effectively tells the story of Chicago Scholars.
Research new media technologies that can be integrated into our current and future messaging campaigns.
Identify opportunities for new stakeholder development projects that support Chicago Scholars goals, reach new stakeholders, and build awareness of Chicago Scholars.
Maintain a keen understanding of industry trends and make appropriate recommendations regarding communication strategy surrounding them.
Execution: Implement communications needs on channels including social media, websites, printed materials for key stakeholders, including Scholars, Mentors, Volunteers, Parents, Employees, College Partners, Career Partners, and Donors.
Execute communications needs based on a calendar of deliverables, including social media, website updates, and email messaging.
Work with program team to ensure all communications are within brand and messaging standards.
Execute all graphic design needs for messaging to external stakeholders and oversee standards.
Work in partnership with Data Evaluation Team to ensure the accurate promotion of program impacts.
Outcomes: Develop and compile performance measures to evaluate the impact of communications programs and tools.
Coordinate input from internal/external consumers
Monitor and analyze communications outcomes based on available analytics (social media, Google Analytics, email analytics, etc.)
This role will occasionally work on nights and weekends for Scholar and development events and programming and may have the opportunity to manage an intern. This role is also required to attend and support mandatory all staff events.
Education: College degree required
Experience: 2-5 Years preferred
Interpersonal Communication: Strong verbal and written communication skills.
Stakeholder Management: Demonstrated ability to cultivate and sustain relationships with diverse audiences (educational level, socio-economic circumstance).
Workload and Project Management: Breaks down a work task/project into process steps and executes them effectively, adjusting course as needed, allocates resources well.
Creativity: The ability to craft organizational design and messaging in new and effective ways.
Curiosity and Learning Orientation: Seeks to understand aspects of the entire organization in order to effectively communicate to and with all stakeholders.
Adaptability and Collaboration: Ability to work independently and collaboratively in a team environment. Ability to remain flexible and adapt to changing needs and priorities.
Technology: Proficiencies with technology and standard office applications; willingness to adapt to new technologies.
Data Management and Analysis: Ability to collect, enter and track accurate data to inform decision making.
Problem Solving: Ability to propose new approaches, methods or technologies to improve practices, processes, and outcomes
Critical Thinking: Consistently identifies, gathers and applies relevant information to one’s work.
Confidentiality: Ability to handle sensitive and confidential information with discretion.
Design and Technical Knowledge:
Required: Proficient in Adobe Creative Suite (Photoshop, InDesign, Illustrator, Acrobat Pro).
Moderate Proficiency with Squarespace, Wordpress, or similar website management system.
Familiarity with social media platforms and best practices.
Familiarity with Google Analytics and other digital analytics tools.
Moderate Proficiency with basic HTML Coding.
Preferred Experience: Photography and Videography; Web Design.
- Please click 'Apply' to submit your application which should include a resume and cover letter no later than March 1,2019.
- In your cover letter, please summarize how your interests and experience align with best practices in marketing and the Chicago Scholars mission and vision.
- All candidates MUST be available for a first round group interview on Thursday, March 7. Second round interviews will be the week of March 10, and final round interviews the week of March 17.
About Chicago Scholars
About Chicago Scholars
Chicago Scholars is transforming the leadership landscape of our city by resolving the fundamental barriers to success for academically driven, first generation college students from under-resourced communities. Through college counseling, mentoring, and by providing a supportive community to our Scholars through each phase of our program: College Access (Launch), College Persistence (Lift) and College to Careers (Lead), we ensure that they realize their full potential as students and leaders.
86% of Chicago Scholars graduate college within 6 years. Per the University of Chicago Consortium on Chicago School Research, only 49% of their peers earn a degree within 6 years. Upon graduation, our Scholars move into leadership positions across Chicago, helping to drive the economic future of their communities and our thriving city.
These are a set of guiding principles that apply to all stakeholders within the Chicago Scholars ecosystem. We select and retain stakeholders based on these stated expectations for how we achieve our mission and vision. Each are supported with core competencies and narrative for the sake of clarity.
We Dream Big.... We speak up, innovate, push the boundaries and keep the creativity flowing. We don’t accept the status quo because the stakes are too high. We have an incredible belief that growth and change is possible. While we dream big, we are laser focused on our intended goals and outcomes for our Scholars, our city and the world.
We Show Up. We show up every day; not just physically, but with a positive attitude and willingness to work, connect, challenge, engage, solve problems and have fun. We don’t wait for someone to tell us what to do. We take action and get the job done. If we don’t know how, we figure it out through our knowledge, exploration or our network.
We Embrace Our Differences. We represent a multicultural nation and our collective backgrounds, experiences, styles, values, perspectives and beliefs are an asset to the world. We recognize that together we achieve better outcomes more quickly. Justice and equity starts with us using our collective voice.
We Model the Way. We exhibit the behavior that we want to see in others and in the world. Titles are granted, but our behavior is what earns us respect. In order to model the way, we must be clear about our guiding principles, celebrate our accomplishments and learn from our challenges and failures.
We Care For Each Other Along the Way. We adapt to the needs of the person in front of us. We pause, reflect and listen. We do our best work when we are in good relationship together. We care personally and challenge directly.
We Keep Our Word. When we commit, we are all in. Whether for events, a Scholar, a peer or ourselves. Our words are as powerful as our actions and are the building block of trust, respect, self worth and integrity.