Primary Location: United States,Illinois,Elk Grove Village
Education: Bachelor's Degree
Job Function: Marketing
Shift: Day Job
Employee Status: Regular
Travel Time: Yes, 25 % of the Time
Job ID: 18067054
Citi, the leading global bank, has approximately 200 million customer accounts and does business in more than 160 countries and jurisdictions. Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management. Our core activities are safeguarding assets, lending money, making payments and accessing the capital markets on behalf of our clients.
Citi's Mission and Value Proposition explains what we do and Citi Leadership Standards explain how we do it. Our mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. We strive to earn and maintain our clients' and the public's trust by constantly adhering to the highest ethical standards and making a positive impact on the communities we serve. Our Leadership Standards is a common set of skills and expected behaviors that illustrate how our employees should work every day to be successful and strengthens our ability to execute against our strategic priorities.
Diversity is a key business imperative and a source of strength at Citi. We serve clients from every walk of life, every background and every origin. Our goal is to have our workforce reflect this same diversity at all levels. Citi has made it a priority to foster a culture where the best people want to work, where individuals are promoted based on merit, where we value and demand respect for others and where opportunities to develop to are widely available to all.
Citi, the leading global bank, has approximately 200 million customer accounts and does business in more than 160 countries and jurisdictions. Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services. A part of Citi's Global Consumer Bank, Citi Retail Services (CRS) is a leader in the payments industry serving nearly 45 million customer accounts with iconic retailers like Best Buy, Macy's, Sears, L.L.Bean, and The Home Depot. The business offers innovative products, advanced services and payment systems to help retailers grow and succeed. Integral to the success of CRS is the introduction and management of innovative programs, products and solutions through strong partnerships and dedicated employees who are committed to excellence. Attracting market-leading talent is a priority within CRS, and the combination of financial strength and broad product scope provides rewarding opportunities for outstanding professionals to excel in a dynamic, collaborative and fast paced environment.
Within CRS, the Research & Insights organization is responsible for identifying key industry and consumer trends which present the potential to impact CRS or our partners through the development of new and innovative credit and loyalty programs, cutting edge digital payment tools, and best-in-class information security.
R&I team members partner with Marketing, Decision Management, Partner Management, Digital Marketing, Business Development, Compliance & Regulatory, Risk, and Marketing Operations to drive needs assessments, define research objectives, manage third party vendors through research design and execution, and deliver actionable results that drive portfolio performance.
The Research and Insights organization is accountable for delivering strategic business recommendations, securing alignment and buy-in from key stakeholders, producing thought leadership pieces to reinforce our position in the retail and payment solutions space, and building best in class research capabilities to support key initiatives across CRS (Partner, Prospect and Customer).
Specifically, for the VP Research and Insights critical responsibilities include close collaboration with Marketing, PM and DM to drive the identification, design, management and analysis of research engagements in support of key strategic initiatives that deliver growth for our retail card products and partners.
Keys to success in this role include the ability to lead cross-functional teams through the development and execution of research engagements, being a self-starter focused on continuous improvement, keen project management skills, ability to integrate into the retail credit experience, creativity to develop new ideas and the ability to manage multiple work streams simultaneously.
Work with partner facing teams to understand and drive portfolio/marketing research engagements in support of product and loyalty innovation, digital integration, information security, and thought leadership.
Provide guidance to identify, design and deliver actionable research findings
Manage third party research vendors (custom Quantitative & Qualitative, Online Communities, Mystery Shopping, Competitive Tracking, etc.) to execute and deliver best in class research
Develop plan to disseminate and present available Research to relevant audiences (both general staff and top leadership) on an ongoing basis so it's value and utility is maximized. Make Research presentations to Retailer Partners when necessary.
Develop into category and portfolio SME by primarily focusing on several retailing types (TBD but for example Apparel, Electronics, or Office Supplies)
Keep abreast of new and emerging research resources and techniques that would be relevant for our retail private label business, vet them and test as appropriate.
Key Collaboration Points
Compliance & Regulatory
Business and Technical Requirements
Bachelors in Marketing or Marketing Research, MBA preferred
5+ years in Market Research
Strong team player; ability to lead, partner and negotiate with cross functional team to successfully deliver client needs
Track record of delivering meaningful research insights that drive business success
Strong written and verbal communication skills
Strong presentation skills
Promotes a strong culture of teamwork across organizational boundaries
Strong Word/Excel/PowerPoint skills preferred
Strong sense of accountability and decisiveness in a strong work ethic culture
Ability to successfully interact with various levels within the organization
Strong team player; ability to lead, partner and negotiate with cross functional teams and across organizational boundaries to successfully deliver client needs
Intellectually curious, proactively seeking and developing new opportunities
Strong written, verbal, and interpersonal communication skills
Presentation and exerting influence
Demonstrated ability to deal with ambiguity
Relationship building skills both internally and with external clients / partners
Strategic thinking / vision
Strong analytical skills
Ability to prioritize and manage projects
Internal Number: 4974829
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