Democracy Now! seeks a creative and driven social media maven with a strong news background and analytics orientation to lead our online engagement efforts. This person will be responsible for the strategy and implementation of social distribution for Democracy Now! on a daily basis. They will tailor and supplement daily news and breaking news content for distribution on established and emerging social and digital platforms, be knowledgeable and up-to-date about new strategies and digital innovations in online news distribution, thrive in a fast-paced deadline-driven daily news environment, and be passionate about expanding the audience for Democracy Now!’s news content and supporting its non-commercial, independent news mission.
The workday begins at 7:00am ET, to coincide with the live daily TV & radio newscast at 8:00am ET.
Lead development and implementation of Democracy Now!’s social media and online outreach strategy
Use social platforms to attract new audiences and increase engagement and loyalty
Tailor and supplement news content for social distribution
Monitor social media, trending news items and analytics to identify and maximize viral opportunities
Maintain and update standards and best practices for social publishing
Leverage social platforms to promote special programming, events, fundraising campaigns and other engagement opportunities
Identify and refine effective publishing strategies through content testing, research, and monitoring of current and emerging practices and strategies
Support production team in content copyediting and publishing for web and broadcast
Coordinate with guests and organizations featured on the daily news hour to promote their appearances on social platforms
Identify strategic opportunities for community outreach to enhance news content and increase engagement and loyalty
Recruit, supervise and mentor 3-4 part-time interns and one full-time social media fellow
Engage in strategic online outreach to influencers, publishers, journalists and organizations to promote news content
Provide benchmark reports on social audience and engagement
Applications will be reviewed on a rolling basis as received, so applying early is strongly encouraged. All applications must be received by January 2, 2019, and must include:
A complete chronological resume, including dates of employment
The names and contact information for two references
A cover letter that addresses the following points:
Why are you a good fit for this position?
How did you discover Democracy Now!?
Due to the volume of applications received, you will only be contacted if you are selected for an interview. No mail submissions or phone calls please.
3-5 years experience with proven results in social media and digital journalism
Passion for news and commitment to the mission of Democracy Now!
Deep knowledge of core social channels including Facebook, Twitter, Instagram, YouTube, SoundCloud, Tumblr and Reddit
Experience recruiting, training and managing staff and interns
Experience managing social presence and strategy for comparable news outlet preferred
Strong copywriting and editing skills, detail oriented, and can meet daily deadlines
Experience with CMS publishing, analytics platforms, A/B testing
Creative, flexible and comfortable with the pressures of a live news environment
SEO and content strategy experience a plus
Video/audio/image editing, knowledge of HTML a plus
Bilingual Spanish/English a plus
Democracy Now! is an equal opportunity employer. People of color, people with disabilities, women and LGBTQ-identified people are encouraged to apply.
Additional Salary Information: This is a full-time New York City-based position with competitive compensation and a generous benefits package.
About Democracy Now! Productions, Inc.
Democracy Now! produces a daily independent global newscast hosted by award-winning journalists Amy Goodman and Juan Gonzalea. Pioneering the largest public media collaboration in the country, Democracy Now! airs on more than 1,400 stations worldwide and is viewed by tens of millions of people online.